Generated by All in One SEO Pro v4.9.6.2, this is an llms.txt file, used by LLMs to index the site. # Create Good National Conference on Creative Nonprofit Communications ## Sitemaps - [XML Sitemap](https://www.creategoodconference.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [Why Nonprofit Communicators Are the Unsung Heroes of Change](https://www.creategoodconference.com/why-nonprofit-communicators-are-the-unsung-heroes-of-change/) - A tribute to the storytellers, bridge-builders, and spark-makers behind every mission. Nonprofit communications is one of the most emotionally demanding, misunderstood, and absolutely essential roles in our sector. Communicators are the ones who translate complex issues into stories people care about. They navigate urgency, limited budgets, impossible timelines, comms burnout, and the pressure to be - [How to Convince Your Boss That Attending Create Good Will Benefit Your Nonprofit](https://www.creategoodconference.com/how-to-convince-your-boss-that-attending-create-good-will-benefit-your-nonprofit/) - You’ve found it: the one conference that makes your comms-loving heart beat faster. The speaker lineup? 🔥 The topics? Precisely what your team needs. The vibe? Innovative, creative, and supportive. The only hurdle left? Getting your boss to say “yes.” Enter Create Good, a conference built by nonprofit communicators for nonprofit communicators. It’s the perfect - [The Best Nonprofit Communications Conferences to Attend in 2026](https://www.creategoodconference.com/best-nonprofit-communications-conferences-2026/) - 2026 is shaping up to be a great year for nonprofit communicators, with conferences focused on storytelling, strategy, digital engagement, and the ever-evolving role of communications in driving real-world impact. Here are the top gatherings to put on your “yes, I can expense this” list. ## Pages - [Home](https://www.creategoodconference.com/) - Create Good is about inspiring nonprofit communicators with the latest tools and techniques. We invite communicators from around the country who are doing the most meaningful and eye-catching work to come share what they’ve learned so the whole sector rises up. We equip nonprofit marketers and storytellers with fresh ideas, practical tools, and creative inspiration through webinars, recorded sessions, and a vibrant community. - [Why You Should Be Here](https://www.creategoodconference.com/about-us/why-you-should-be-here/) - Why You Should Be Here Rock star speakers, nationally and locally, want to share their inspiration with you. We've had speakers from Human Right Campaign (HRC), Black Lives Matter, RAICES, and American Civil Liberties Union (ACLU) as well as Girl Scouts, and Conservation Trust for North Carolina. You can learn across issues areas, sectors, and - [Schedule](https://www.creategoodconference.com/create-good-2026/schedule/) - Schedule DAY 1 Wednesday, March 25 8:30 am Doors Open – Coffee and Snacks 9:00 am Theatre Welcome 9:30 am Theatre KEYNOTE: You Can’t “Do More With Less” Forever Vu Le 11:00 am Theatre Peer Group Networking: Managers and Directors Adaron Hall Go from Comms Order Taker to StrategicForceKivi Leroux Miller + Kristina Leroux Duke - [Sessions](https://www.creategoodconference.com/create-good-2026/sessions/) - Sessions Talks, workshops, and keynotes. The Future of Nonprofit Communications: What’s Next and What We Should Leave Behind New technology, shifting audiences, and constant pressure to do more with less are forcing communicators to rethink how they get their work done. We’ll wrap with a rapid-fire lightning round where panelists share their boldest predictions, best - [Speakers](https://www.creategoodconference.com/create-good-2026/speakers/) - Speakers Check out this year’s group of changemakers and rabble-rousers Vu Le Linda Roth Maria Bryan Livi Bivens Veronica LaFemina Ilina Das Ewen Amanda Robinson Sonali Ratnasinghe Broc Baird Ally Karsyn Nancy Cox Dawn Crawford Brian Crawford Mark Dessauer Rabiah Elisa Theresa Rizzuto Kate Runy Kristina Leroux Kivi Leroux Miller Many thanks to our sponsors! - [Create Good 2026](https://www.creategoodconference.com/create-good-2026/) - WE'REBACK! Create Good is built for nonprofit communicators who are tired of fluff, allergic to buzzwords, and hungry for ideas that work. It’s a powerhouse of nonprofit communications experts, people doing the work right now, testing ideas in real time, and showing up with wins, lessons, frameworks, and spicy truths you can put to use - [Field Trip](https://www.creategoodconference.com/create-good-2026/field-trip-26/) - FIELD TRIP The Art of Communications This year, we’re kicking things off with a private tour made just for communicators, digging into how North Carolina Museum of Art (NCMA) mixes intention, storytelling, and collaboration to create experiences that actually hit. Then we’ll head behind the scenes with their comms crew for some honest talk about - [About Us](https://www.creategoodconference.com/about-us/) - Empowering Nonprofit Communicators From our annual conference to our extensive library, Create Good is your go-to resource for innovative tools and techniques from the best and brightest in nonprofit communications. The Conference For The Rest Of Us Create Good is about inspiring nonprofit communicators with the latest tools and techniques. We invite communicators from around - [Blog](https://www.creategoodconference.com/blog/) - Blog Catch up on the tips, talks, and insights that make Create Good your favorite comms conference. Why Nonprofit Communicators Are the Unsung Heroes of Change How to Convince Your Boss That Attending Create Good Will Benefit Your Nonprofit The Best Nonprofit Communications Conferences to Attend in 2026 - [Sponsor Create Good](https://www.creategoodconference.com/sponsor-create-good/) - Sponsor Create Good Let’s Create Something Good Together Create Good is a space unlike any other in the nonprofit world—built to spark creativity, offer practical tools, and deliver fresh inspiration to the people who tell the stories and drive the missions that keep our communities strong.Returning in 2026, Create Good Conference brings together nearly 200 - [FAQ](https://www.creategoodconference.com/about-us/faq/) - FAQ Where Is Create Good Held? Our conference is held at Durham Arts Council in Durham, NC120 Morris St., Durham, NC How Do I Become A Speaker Speakers for Create Good are mostly invite-only. We don’t have an open call for speakers, but if you think we are missing out on your complete awesomeness please - [Join](https://www.creategoodconference.com/join/) - Join Thank you! It means a lot to us that you’ve chosen to join our motley crew of do-gooders. You can signup below to stay up to date on the latest releases in the Library and be amongst the first to know when we release information on the next Create Good Conference. - [Contact](https://www.creategoodconference.com/contact/) - Contact Your Name (required) Your Email (required) What is your message regarding? Conference QuestionRegistration ProblemsSponsorshipSpeakingConcernsPodcastOther Subject Your Message - [Report Harassment](https://www.creategoodconference.com/harassment-policy/report-harassment/) - Report Harassment Subject Your Message Would you like us to follow up with you directly? YesNo If yes, please leave your name and how we can contact you - [Harassment Policy](https://www.creategoodconference.com/harassment-policy/) - Harassment Policy Create Good is dedicated to providing a harassment-free conference experience for everyone, regardless of gender, gender identity and expression, sexual orientation, disability, physical appearance, body size, race, age or religion. We do not tolerate harassment of conference participants in any form. Conference participants violating these rules may be sanctioned or expelled from the - [Create Good Podcast](https://www.creategoodconference.com/create-good-podcast/) - Create Good Podcast Hello! We missed talking with y’all. So we started a podcast to chat with nonprofit folks to find out what makes them tick and how they create good. This is all a big experiment for us and we have a few requests of y’all.Spread it far and wide. We’d really love it - [Create Good Library](https://www.creategoodconference.com/create-good-library/) - Create Good Library Hello! Let's learn together. We’ve collected sessions and webinars from 2020 up to today in the Create Good Library. Some are paid, most are free. No library card needed. My account Orders Purchased Content Cart My account Orders Purchased Content Cart TopicsAdvocacyAIBrandingCareerCommunicationsCommunications PlanContent MarketingCreate Good 2023Create Good 24CreativityCrisis CommunicationsDesignDigitalEDIEmailEventsFundraisingKeynoteManagingMessagingPodcastPublic RelationsSEOSocial MediaStoryStrategyVideoVolunteer EngagementWebsiteWorkshopFree or - [Create Good 2024](https://www.creategoodconference.com/create-good-2024/) - Create Good 2024 April 3 – 5Durham, NC Looking Forward Get inspired and equipped with the latest skills to create a better future! We will be talking owning comms channels, leadership, the power of planning, AI and more. Join us to discover growth opportunities and new avenues for learning. Keynote and Workshop Speakers See All - [2024 Schedule](https://www.creategoodconference.com/create-good-2024/schedule/) - Schedule Thursday, April 4 8:30 am Doors Open – Coffee and Snacks 9:00 am Theatre Welcome 9:30 am Theatre Kindness Is ALL You NeedMaggie Kane 11:00 am Theatre Exploring the Power and Pain of AI for Nonprofit Communicators (Virtual Speaker) Tereza Litsa Adaron Hall Making Your Digital Comms ADA WelcomingAlisa Herr Duke Hall From Stand-Up to - [2024 Sessions](https://www.creategoodconference.com/create-good-2024/sessions/) - Sessions Talks, workshops, and keynotes. There's something for everyone to learn. Kindness Is ALL You Need Witness My Life: Challenging the World to See Me (Because I Matter) Embrace The #KindBoss In YOU Planning for Success Harnessing the Process to Produce Brilliant Design Matching Your Content Strategy with Your Brand Archetype The Anxious Communicator: Using - [2024 Speakers](https://www.creategoodconference.com/create-good-2024/speakers/) - Speakers Check out this year’s group of changemakers and rabble-rousers Maggie Kane CJ Paghasian Tereza Litsa Jami Yazdani Tania Bhattacharyya Michelle Fredrickson Elizabeth Burns Nessa Stoltzfus Barge Ellie Artone Kay Campbell Abby Vang Dawn Crawford Daniele Berman Shereese Floyd Alisa Herr Alicia DiCocco Kate Runy Kivi Leroux Miller Kristina Leroux Flávio Galvão Deneane Stanley Kara-Kae - [Create Good 2023](https://www.creategoodconference.com/create-good-2023/) - Create Good 2023 Strength To Make Change Strength, fortitude, stubbornness. Whatever you call it, we need it more now than ever to stay on the path to make change. April 26–28, 2023 WE'RE BACK! This year at Create Good, we heard about creating stories, engaging our supporters, and believing in our damn selves. This year - [2023 Downloads](https://www.creategoodconference.com/create-good-2023/presentation-downloads/) - Downloads Presentations and handouts from 2023 Advocacy in Action: Bring Community to Your Biggest Issues Navdeep Singh Presentation (PDF) Handout (PDF) How To Make Better Media Pitches and Be Realistic About Your Chances Andrea Weigl Presentation (PDF) Handout (PDF) Branding Beyond a Logo Allison Maslow Presentation (PDF) Handout (PDF) Is This Thing On? Tools for - [2023 Schedule](https://www.creategoodconference.com/create-good-2023/2023-schedule/) - Schedule Thursday, April 27 8:30 am Doors Open – Coffee and snacks 9:00 am Theatre Welcome 9:30 am Theatre Keynote: Breaking the Silence: Telling Your Story Unlocks Your PotentialKenia Thompson 11:00 am Theatre Reels, TikTok, and YouTube, Oh My! Become a Master of Social Media VideoJosh Myers Adaron Hall Advocacy in Action: Bring Community to - [2023 Speakers](https://www.creategoodconference.com/create-good-2023/2023-speakers/) - Speakers Check out this year’s group of changemakers and rabble-rousers Kenia Thompson Navdeep Singh Kivi Leroux Miller Debbie Fuchs Mary Linda McBride Allison Maslow Laurie Ruettimann Darren Margolias Josh Myers Shane Lukas Brian Crawford Andrea Weigl Jen Newmeyer Dawn Crawford - [Sessions](https://www.creategoodconference.com/create-good-2023/sessions/) - Sessions Talks, workshops, and keynotes. There’s something for everyone to learn. Gen Z Panel – Next Generation of Comms Mindfulness Skills to Prevent Burnout and Foster Well-Being Is This Thing On? Tools for Comms Evaluation & Reporting Podcast Broadcast: Tips to a Successful Launch Digital Fundraising and MarComm – A Magical Combination! Make Kindness Go - [test](https://www.creategoodconference.com/test/) - [Create Good 2022](https://www.creategoodconference.com/create-good-22/) - Create Good 2022 Chats With Purpose Create Good will not be held in person or in a conference format for 2022 😞 We will offer NEW opportunities for you to continue to learn from your peers throughout 2022 😃We are, instead, organizing a lengthy speaking series that includes webinars and a brand new podcast. These knowledge-packed - [Shop](https://www.creategoodconference.com/shop/) - [Create Good 2020](https://www.creategoodconference.com/create-good-2020-recap/) - BE BRAVE Our seventh year was a hard, and quick, pivot to online. We had already selected the theme as bravery before the pandemic hit and it was even more appropriate as we all dealt with the most chaotic and pivotal year in memory.2020 was the year of bravery. We are lifting up the people - [Privacy Policy](https://www.creategoodconference.com/privacy-policy/) - Who we are Our website address is: https://creategoodconference.com Create Good is a conference that is owned and organized by BC/DC Ideas. Comments When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. An anonymized - [Create Good 2019 Recap](https://www.creategoodconference.com/create-good-2019-recap/) - Community This was to be our last in-person gathering for some time 🙁Our sixth year brought some different mixes of creativity and community. Barbara Peña from RAICES talked about their massive communications and fundraising win in response to Trump’s anti-immigrant policies. In day two, David Flores from the band Las Cafeteras, talked about the blend - [Create Good 2018 Recap](https://www.creategoodconference.com/create-good-2018-recap/) - The Creativity of Change In our fourth year, we invited Michelle Moore, Chief Communications Officer for ACLU, to come speak about creating the resistance. We ended the last day with a fun and hands-on keynote from Noah and Mica Scalin to unlock our minds to the possibility that unbound creativity gives us. 2018 Speakers 2018 - [Create Good 2017 Recap](https://www.creategoodconference.com/2017-speakers/) - Leading With Change In the third year, we were honored to have Shanelle Matthews, the Director of Communications for Black Lives Matter, come and give a powerful talk about their movement.This kicked off a conference about putting change into action with talks from Equality NC, National Audubon Society, and the National Association of Social Workers. - [Create Good 2017 Sessions](https://www.creategoodconference.com/create-good-2017-sessions/) - TALKS FOR GOOD - [Create Good 2017 Speakers](https://www.creategoodconference.com/create-good-2017-speakers/) - Dawn Crawford Agatha Szczepaniak Amanda MacLaren Antionette Kerr Ben Graumann Ben Sherman Carly Jones Emily Patterson Jessica Averhart Justine Hebron Krista Park Berry Laurie Ruettimann Lenny Terenzi Louis Duke Mark Dessauer Mary Kay Kennedy Ned Barnett Russ Campbell Salima Thomas Sandy Cyr Shanelle Matthews Twanna Hines Meg Buckingham - [2018 Sessions](https://www.creategoodconference.com/create-good-2018-recap/2018-sessions/) - TALKS FOR GOOD SEO for the Win There is no need to get spooked by keywords, META tags, or a little link love. Learn simple tips to improve your organization’s website SEO Read More » Get Curious: Creative Infusions for Your Career and Life Even the most passionate nonprofit professionals can feel “stuck“ sometimes. Come - [2018 Speakers](https://www.creategoodconference.com/create-good-2018-recap/2018-speakers/) - Dawn Crawford Natalie Gyenes Anusha Alikhan Brittany Cesarini Brooke Battle Jasmine Cordew Jessica Mack Jill Roark John Cape Kyle Sutton Mailande Moran Mica Scalin Michele Moore Noah Scalin Valerie Arendt Kari Hartkorn - [2019 Sessions](https://www.creategoodconference.com/create-good-2019-recap/2019-sessions/) - TALKS FOR GOOD Listening > Smart In an era of experts angling to be the smartest in the room this talk argues that a dose of strategic ignorance is key to Read More » Building Better Presentations and Workshops Whether you are giving a talk to your board, your boss or at a conference, delivering - [2019 Speakers](https://www.creategoodconference.com/create-good-2019-recap/2019-speakers/) - Dawn Crawford Barbara Peña Brittany Iery Gail Perry Melissa Hovey Connie Gentry Mary Alice Holley Leah Rose Gallegos Jeanne Allen Kate Lino Peter Walz Symone Fogg Hope Hancock Melanie Diehl Rachel Renock Nola Paterni Chris Tuttle Lexi Namer David Flores Heather Yandow Rain Bennett Meghan Prichard - [Create Good 2020 Sessions](https://www.creategoodconference.com/create-good-2020-recap/2020-sessions-2/) - TALKS FOR GOOD Media Big and Small: How to Activate Them All Getting media outlets to care about your story is tough. National advocacy group Everytown for Gun Safety has mastered cutting through the noise of public Read More » Crowdfunding To Success The messages you communicate are central to the success of a crowdfunding - [2020 Speakers](https://www.creategoodconference.com/create-good-2020-recap/2020-speakers-2/) - Meet The Movement makers, rabble-rousers, and just plain inspiring folks making change happen. Dawn Crawford Brian Crawford Kivi Leroux Miller Ashley Beaudin Tamika Felder Mishel Gomez Cespedes J. Sailor Jones Maggie Kane Taylor Maxwell Candace Cody Mary Parry Melanie Roussell Newman Jason Arrol Elizabeth Finley Connor O’Brien Leandra Ganko Kate Runy - [2021 Speakers](https://www.creategoodconference.com/create-good-2021/2021-speakers/) - Meet the movement makers, rabble-rousers, and just plain inspiring folks making change happen. Dawn Crawford Brian Crawford Erez Yoeli Curtis Houghland Mira Weinstein Laurie Ehrlich Heidi Gollub Kyle Linton Andi Ryder Anna Mullen Annalee Rigdon Chandler Rock Emily Patterson Jennifer Bell Jennifer Crews Joe Smyser Julia Toepfer Kate Brown Lindsay Humbert Martha Elder Molly Sutherland - [Create Good 2021](https://www.creategoodconference.com/create-good-2021/) - 2020 Tested Us We are still here. These are the stories. We must move forward without taking our eyes off the past year. In Create Good 2021, we are sharing stories and movements from the past year. These are stories of resilience, stories of strength, and stories of hope. Through these stories paired with action, - [2021 Schedule](https://www.creategoodconference.com/create-good-2021/schedule/) - TALKS FOR GOOD Keynote: Creating Compelling Messages for Controversial Times In a country that’s so polarized, how do you make messages that appeal to both sides of the debate? How do you talk about topics Read More » Keynote: When morals and mission collide, where do we go from here? What do you do when - [How we picked speakers](https://www.creategoodconference.com/create-good-2021/how-we-picked-speakers/) - Create Good 2021 Why so white? Since the beginning of Create Good, we (co-creators Dawn and Brian Crawford) have handpicked the conference speakers. We carefully and purposefully selected people who were doing amazing work for their nonprofits. We picked on the strength of ideas and the strength of diversity.We’ve always envisioned Create Good as the - [Sponsors](https://www.creategoodconference.com/create-good-2020-recap/sponsors/) - Gold Sponsors Silver Sponsors Bronze Sponsors Organizer Become a Sponsor Your Name (required) Your Email (required) Subject Your Message SUBSCRIBE TO NEWSLETTER Be the first to know about speaker announcements and Create Good news Leave this field empty if you're human: ## My Templates - [Podcast](https://www.creategoodconference.com/?elementor_library=elementor-single-post-6390) - Subscribe: The Create Good Podcast is a project of BC/DC Ideas Transcript Listen To More!! - [Elementor Footer #6560](https://www.creategoodconference.com/?elementor_library=elementor-footer-6560) - Content area - [Testimonial Loop](https://www.creategoodconference.com/?elementor_library=elementor-loop-item-9830) - There’s something deeply encouraging about being in a room with nonprofit communicators who are asking harder questions about consent, dignity, agency, and harm, and who are doing the work to tell stories with more care. 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Nonprofit communications conferences aren’t just events — they’re our annual pep rallies. A chance to get - [Interior Page Template](https://www.creategoodconference.com/?elementor_library=elementor-single-page-6588) - Interior Page Template Empowering Nonprofit Communicators From our annual conference to our extensive library, Create Good is your go-to resource for innovative tools and techniques from the best and brightest in nonprofit communications. The Conference For The Rest Of Us Create Good is about inspiring nonprofit communicators with the latest tools and techniques. We invite - [2023 Speakers Single](https://www.creategoodconference.com/?elementor_library=elementor-single-post-7498) - 2023 Speakers Single - [Home - Featured Library](https://www.creategoodconference.com/?elementor_library=home-featured-library) - Featured Library Sessions See More in the Library - [Home - About](https://www.creategoodconference.com/?elementor_library=home-about) - What is Create Good? Create Good is about inspiring nonprofit communicators with the latest tools and techniques. We invite communicators from around the country who are doing the most meaningful and eye-catching work to come share what they’ve learned so the whole sector rises up. We equip nonprofit marketers and storytellers with fresh ideas, practical - [Home header](https://www.creategoodconference.com/?elementor_library=home-header) - For people brave enough to change the world. Your home for bold ideas, nonprofit marketing fools, inspiring sessions, and a creative community year round. 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Session - [Elementor Archive #7646](https://www.creategoodconference.com/?elementor_library=elementor-archive-7646) - Speakers Check out this year’s group of changemakers and rabble-rousers Dawn Crawford Jen Newmeyer Andrea Weigl Brian Crawford Shane Lukas Josh Myers - [2023 - Venue - Hotel](https://www.creategoodconference.com/?elementor_library=2023-venue-hotel) - Where To Stay Lorem ipsum dolor sit amet, consectet adipiscing elit,sed do eiusm por incididu ut labore et dolore magna aliqua. Ut enim ad minim veniam, consequat massa quis enim. Donec pede justo,. - [2023 - Venue - Map](https://www.creategoodconference.com/?elementor_library=2023-venue-map) - How To Get Here Lorem ipsum dolor sit amet, consectet adipiscing elit,sed do eiusm por incididu ut labore et dolore magna aliqua. Ut enim ad minim veniam, consequat massa quis enim. Donec pede justo, fringilla semper nisi. Aene vulputate eleifend tellus. labore et dolore magna aliqua. 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Testimonial Loop Session Page Loop - [Create Good 2021 Sessions](https://www.creategoodconference.com/?elementor_library=create-good-2021-sessions) - Create Good 2021 Sessions Speaker More Create Good 2021 Sessions - [Logged Out Restriction](https://www.creategoodconference.com/?elementor_library=logged-out-restriction) - WelcomeThe recorded sessions are available to attendees and everyone who purchased the on-demand pass. If you have any questions, you can contact us here. - [All Sessions](https://www.creategoodconference.com/?elementor_library=all-sessions) - All Sessions The Best Nonprofit Communications Conferences to Attend in 2026 2026 is shaping up to be a great year for nonprofit communicators, with conferences focused on storytelling, strategy, digital engagement, and the ever-evolving role of communications in driving real-world impact. Here are the top gatherings to put on your “yes, I can expense this” - [Sponsor List](https://www.creategoodconference.com/?elementor_library=sponsor-list) - [Home10](https://www.creategoodconference.com/?elementor_library=home10) - #The leading startup event Build Relationships Gotham Hall, 1356 Broadway, NY 10018, USA Buy Ticket Add to Calendar Day Long Meetup How you transform your business as technology, consumer, habits industry dynamic Meet the Leaders How you transform your business as technology, consumer, habits industry dynamic Ask Questions How you transform your business as technology, - [Home9](https://www.creategoodconference.com/?elementor_library=home9) - #The leading startup event Greater than Avatars Gotham Hall, 1356 Broadway, NY 10018, USA Buy Ticket Add to Calendar The Experience To create something exceptional, your mindset must be relentlessly focused on the smallest detail. 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Buy Ticket GET EXPERIENCE Shift your perspective on digital business How you transform your business as technology, consumer, habits industry dynamic s ## Products - [Create Good 24 - Exploring the Power and Pain of AI for Nonprofit Communicators](https://www.creategoodconference.com/library/create-good-24-exploring-the-power-and-pain-of-ai-for-nonprofit-communicators/) - Overwhelmed by all the conversation around AI and the pace of change? This session will help you understand how AI can fit into your marketing communications, how nonprofits can maintain the human element, and how to pick the best use cases for your organization. Session Takeaways: Discover how to integrate AI into your current marketing - [Create Good 24 - The Anxious Communicator](https://www.creategoodconference.com/library/create-good-24-the-anxious-communicator/) - Whether you’ve been diagnosed with an anxiety disorder or just have an increase in anxiety thanks to all that’s happening in your world, you’re not alone. 19.1% of the U.S. population report being affected by an anxiety disorder – and that’s just what’s reported. Using simple checklists and processes, you can help guide your anxious - [Create Good 24 - Project Management for Nonprofit Communicators](https://www.creategoodconference.com/library/create-good-24-project-management-for-nonprofit-communicators/) - From new programs and tech implementations to events and promotions, nonprofit communicators can apply the best practices of project management to plan for and deliver more successful projects and initiatives. Learn the basic principles of project management and real-world strategies to help you rally stakeholders, encourage project momentum, and triumph over common project challenges. Session - [Create Good 24 - Storytelling on LinkedIn](https://www.creategoodconference.com/library/create-good-24-storytelling-on-linkedin/) - If you’ve ever felt like a small fish in your community’s big philanthropic pond – this session is for you. Tania Bhattacharyya was once in your shoes. Her nonprofit organization made transformative change happen. But many of the movers and shakers in her community had no idea. Then she discovered this storytelling secret and used - [Q4 2023 - Social Media Reality Check](https://www.creategoodconference.com/library/q4-2023-social-media-reality-check/) - Organic, unpaid reach on social media is changing dramatically in 2023. Join BC/DC Ideas President Dawn Crawford for a 30-minute reality check on how to get the most juice from your nonprofit social media engagement. 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In this session, Explore best practices for Instagram Reels, TikTok, and YouTube. Talk about the difference in each platform Learn how to - [Create Good 23 - Podcast Session](https://www.creategoodconference.com/library/create-good-23-podcast-session/) - DYK: 62% of US consumers have listened to a podcast. Nearly 3:4 podcast listeners in the US say they tune in to learn new things. After launching three podcasts in the last year, speaker Brian Crawford of BC/DC Ideas knows that it takes to get this new media off the ground. In this session, Learn - [Speaking Queer Here](https://www.creategoodconference.com/library/speaking-queer-here/) - Modeling & building inclusive narrative for nonprofits It’s time to go beyond the rainbow (flag) this Pride Month to talk about the significance of intentional, authentic, and meaningful LGBTQIA+ inclusion in building advocates and partnerships. But let’s not stop there. Through the lens of the current queer experience, this webinar will share and explore principles - [Building Your Advocacy Garage](https://www.creategoodconference.com/library/building-your-advocacy-garage/) - I get it…talking about politics and stakeholder engagement is scary. Engaging with an audience that can seal your fate for good or ill can be an anxiety-filled experience for nonprofits and corporations alike. But did you know that you can develop and secure the tools needed to be ready? Seth Palmer is a public affairs - [Content That Connects](https://www.creategoodconference.com/library/content-that-connects/) - How Content Strategy Connects Your Mission and Your Audience Your organization creates myriad offerings -- programs, products, services, resources, information, and tools. Do they have an explicit audience and measurable goals? Do those come through in the way you write, publish, and promote your offerings? If you had a content strategy, they would! In this - [Harnessing Social Media Influencers](https://www.creategoodconference.com/library/harnessing-social-media-influencers/) - Tips for nonprofits to access the world of social media amplifiers About this event Learn the benefits of utilizing influencers to help raise meaningful awareness and encourage involvement with your nonprofit organizations, along with tips on how to reach your target audience and structure a campaign. Danielle Speisman Owens from Media Vine will share success - [Storytelling Workshop](https://www.creategoodconference.com/library/storytelling-workshop/) - Get tips to master nonprofit storytelling About this event Stories are all around us. In this session, Brian Crawford of BC/DC Ideas will talk through the parts of a story, how to get started, and some tips, tricks, and tools to gather and tell stories. This session is mainly focused on video storytelling and interview - [The Conversational Interview](https://www.creategoodconference.com/library/the-conversational-interview/) - Are you looking to hone your interview skills to create bolder content for your website, social media or print materials? Philanthropy Journal Editor-in-Chief Sandy Cyr will share her expertise and insights on how to kick folks off their prescribed language to get them thinking and sharing more deeply about their work. In this session, she - [Reduce Recycle Reuse: Efficient Comms Planning](https://www.creategoodconference.com/library/reduce-reuse-recycle-webinar/) - Get tips on how to create an effective, repeatable communications plan that uses all the great assets you have already created for your nonprofit. - [Communicating in a Time of Narrative Change](https://www.creategoodconference.com/library/communicating-in-a-time-of-narrative-change/) - Shake up your nonprofit's narrative to be more equitable while being authentic This webinar will create the space and opportunity for communication staffers to think about the collective impact of content and message creation. In a time where there is an abundance of messages, taglines, mantras, and visuals that inspire and ignite feeling and action, - [Emails That Get Opened](https://www.creategoodconference.com/library/emails-that-get-opened/) - Despite what you may have heard, email is not dead! 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Though this demo session, you will learn some tips on how to take your website to the next level using free plugins and tools from WordPress. We might even touch Gutenberg - [Organizing Volunteers to Become Brand Superstars](https://www.creategoodconference.com/library/organizing-volunteers-to-become-brand-superstars/) - Turn your followers into hype machines! Tamika Felder, founder and chief visionary officer of Cervivor, runs brand ambassador programs around the country to add to her cervical cancer outreach army. You’ll leave this session energized and activated, ready to be a better advocate for your organization and inspire others to join you. Things you’ll learn: - [Team Comms: How To Manage Your Comms In-House](https://www.creategoodconference.com/library/team-comms-how-to-manage-your-comms-in-house/) - Not every nonprofit can indulge in the luxury of outside consultants help to implement communications. 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Learn from nonprofit communications expert Sailor Jones, who has activated his communities to power his mission to amazing results. --- About Sailor: A native of rural Eastern North - [Workshop: Getting Your Communications Planning Right](https://www.creategoodconference.com/library/workshop-getting-your-communications-planning-right/) - Most nonprofit communications plans have big goals and lots of tactics, but come up short on the specific strategies and measurable objectives -- which are the most critical parts of your plan that should drive everyday communications decision making! --- About Kivi: Kivi Leroux Miller is the founder and CEO of Nonprofit Marketing Guide, where - [SEO + Content Marketing = Success](https://www.creategoodconference.com/library/seo-content-marketing-success/) - SEO and content marketing share the same goal: getting your quality content seen! Learn how these two approaches can work together so more people see the products you and your team work hard to produce. This session will show you that you don't need to speak a computer language to get your content findable on - [Workshop: Hashtag and Social Hustling](https://www.creategoodconference.com/library/workshop-hashtag-and-social-hustling/) - One of the most powerful ways we can mobilize people around our message or cause is through the use of Instagram hashtag campaigns. When done well, these campaigns can grow our people, donations, credibility, and impact. After leading over twelve hashtag campaigns on social media, Ashley Beaudin of The Imperfect Boss will spill her secrets - [Zoom Lunch with Taylor Maxwell from Everytown for Gun Safety](https://www.creategoodconference.com/library/zoom-lunch-with-taylor-maxwell-from-everytown-for-gun-safety/) - Join in as we have an informal chat with Taylor and the rest of the Create Good crew. - [Zoom Lunch with Connor O'Brien from American Eagle Foundation](https://www.creategoodconference.com/library/zoom-lunch-with-connor-obrien-from-american-eagle-foundation/) - Join in as we have an informal chat with Connor and the rest of the American Eagle Foundation crew on creating video content and managing your online channels. - [Zoom Lunch with Tamika Felder from Cervivor](https://www.creategoodconference.com/library/zoom-lunch-with-tamika-felder-from-cervivor/) - Join in as we have an informal chat with Tamika to answer questions on managing volunteers. - [Cocktails and Convo: Nonprofit Forecast](https://www.creategoodconference.com/library/cocktails-and-convo-nonprofit-forecast/) - Join Kivi, Dawn, Candace, and Create Gooders as they look down the road to see what's in store for nonprofits. - [Cocktails and Convo: On Being Brave](https://www.creategoodconference.com/library/three-questions-in-a-crisis-caroline-mcdowell/) - Join Tamika, Maggie, Dawn, and Create Gooders as they talk about getting through this time and bravery. - [Three Questions in a Crisis: Matt Pusateri](https://www.creategoodconference.com/library/three-questions-in-a-crisis-matt-pusateri/) - Senior Director of Marketing, Matt Pusateri, speaks on how the Museum of Life and Science pivoted their messaging during the coronavirus shutdown. The Three Questions in a Crisis series shares conversations with communications leaders on how their nonprofits are navigating the uncertainties of the COVID-19 crisis. - [Crisis Communications Planning & Survival](https://www.creategoodconference.com/library/crisis-communications-planning-survival/) - The news cycle is so short, things can blow up rapidly and it is hard to prepare. Organizations must be able to move and make decisions very quickly by proactively creating a structure that can allow them to do so. It’s hard to identify red flags 8 months from now but you can focus on - [Inclusive Branding](https://www.creategoodconference.com/library/inclusive-branding/) - Brand standards should always include your marks, margins, and colors but what if they included more to guide your organization to be more inclusive and diverse? In this session, learn from one organization on how they use their brand standards to unify the graphic look of the organization but also guides it to be inclusive - [Feedback That Doesn't Suck](https://www.creategoodconference.com/library/feedback-that-doesnt-suck/) - Getting feedback is a deeply personal experience for many people. It’s hard to create but it’s easy to edit and give feedback. Giving good feedback is just as hard. Aligning visions on a project and building the best product can be an emotional strain. In this session, learn from creative agency owner Dawn Crawford how - [Strategy of Design](https://www.creategoodconference.com/library/strategy-of-design/) - Learn from an up and coming designer on how to use a strategic eye to creating an amazing design. From ideation to sketching and final product, Symone Fogg will guide you through her process of how ideas are brought to life. What You'll Learn: Design principals How to strategize your designs, how you can apply - [Crisis Communications](https://www.creategoodconference.com/library/crisis-communications/) - In this online convo, we’ll cover the seemingly never-ending crisis cycle Melanie has faced in 2020. Then, we’ll chat about how she has survived it all with a three-year-old at her side. Finally, we’ll inspire you to fight for more visibility and decision making power within your organization. 2020 is the year of nonprofit communications - [Vivacious Virtual Events](https://www.creategoodconference.com/library/vivacious-virtual-events/) - COVID-19 means social distancing, but it didn't mean we had to give up on socializing! Learn from nonprofit communicators on how they successfully pulled off online events during the pandemic. Case Study: Taking Your Event Virtual and Knocking It Out of the Park Presenter: Julia C. Toepfer Like many companies and organizations, the National Immigrant - [How to Streamline Your Comunications Strategy So You Can Increase Your Time, Money and Impact](https://www.creategoodconference.com/library/how-to-streamline-your-comunications-strategy-so-you-can-increase-your-time-money-and-impact/) - Between wearing too many hats, being understaffed, and not having a clear strategy, donor communication tends to take the back burner. Nonprofits are left without a consistent source of income and their impact suffers. In this session, I’m going to show you what a leveraged communications strategy looks like and how to write up a - [Responding to Hate: A conversation about Stop Asian Hate and how to be responsive to your community’s needs](https://www.creategoodconference.com/library/responding-to-hate-a-conversation-about-stop-asian-hate-and-how-to-be-responsive-to-your-communitys-needs/) - In this discussion hosted by Dawn Crawford of BC/DC Ideas, learn from Abram Garcia, Membership and Marketing Manager at NAPABA (National Asian Pacific American Bar Association), about his organization's response to Asian hate crimes since the start of the coronavirus crisis. NAPABA's Hate Crime Resource Center has been well utilized throughout the community and featured - [Train All Staff to be the Marketing Team](https://www.creategoodconference.com/library/train-all-staff-to-be-the-marketing-team/) - Follow along as the Poe Center for Health Education tackled the challenge of effectively training a staff of 45 to promote the organization: persuading the nay-sayers, getting staff to buy in, creating what to say, and when, where and how to say it. Using a team approach of staff and board members, the Poe Center's - [Make Your SEO Work for You](https://www.creategoodconference.com/library/make-your-seo-work-for-you/) - Organic search results are critically important to nonprofits and are earned through effective Search Engine Optimization. After you’ve generated your website’s current SEO score it can be hard to know where to start. Using the guidelines that we employ when we run SEO audits for our progressive nonprofit clients, we’ll introduce the basic language and - [Storyteller to Spokesperson: Prepping Members to Represent Your Organization](https://www.creategoodconference.com/library/storyteller-to-spokesperson-prepping-members-to-represent-your-organization/) - We tell ourselves that the best spokesperson is the one who tells a story. So why do we limit our spokesperson pool to EDs, presidents and comms directors? This session will help comms staff prepare members, stakeholders, clients, activists and volunteers to serve as spokespeople for your organization. Their stories bring life to tables, charts - [5 Ways to Nurture and Strengthen an Engaged Supporter Base in Times of Uncertainty](https://www.creategoodconference.com/library/5-ways-to-nurture-and-strengthen-an-engaged-supporter-base-in-times-of-uncertainty/) - In times of uncertainty and instability, our organizations’ work is more important than ever. We may need to adapt our communications strategies and do things that feel hard or uncomfortable, but we can’t let that stop us. During this session, we’ll discuss five key ways you can strengthen your relationship with your supporters, activate supporters, - [Online Activation](https://www.creategoodconference.com/library/online-activation/) - The Power of Guest Blogs Presenter: Laurie Ehrlich In a cluttered marketplace, an authentic and powerful voice will be the one to break through. An authentic content channel, like a guest blog, will give you a platform to showcase your expertise and talk about that know-how on multiple digital channels. Takeaways: The benefits of a - [A #GivingTuesday Case Statement: Our Successful Strategy for Digital Communications, Gift Officers, and Collaboration Magic](https://www.creategoodconference.com/library/a-givingtuesday-case-statement-our-successful-strategy-for-digital-communications-gift-officers-and-collaboration-magic/) - At the Food Bank, we participate in #GivingTuesday, as well as a couple “self- proclaimed” giving days throughout the year. We’ll walk attendees through our honed strategies on both the digital side and the front-line fundraiser side, that have produced record-setting giving time and time again. From planning & prioritizing, to saying thank you, and - [Chat Bots for Advocacy and Voter Engagement](https://www.creategoodconference.com/library/chat-bots-for-advocacy-and-voter-engagement/) - Learn about the power of chat bots for advocacy and turning out voters! Takeaways: How to use chat bots for advocacy Pros and cons of chat bots, including a variety of use cases Lessons learned --- Samra Khawaja Social Media Manager Samra is the social media manager at Save the Children Action Network (SCAN), the - [EDI in the Nonprofit Communications Sector](https://www.creategoodconference.com/library/edi-in-the-nonprofit-communications-sector/) - A community chat about the state of DEI in nonprofit communications sector. --- Tatyerra Spurlock Senior Manager I am a Chicago-bred, NY/NJ transplant. I am a creative with almost ten years of experience as a communications + marketing professional in the social impact space, working for small and large social enterprises and non-profit organizations. Ilina - [How Progressives Take Back the Internet](https://www.creategoodconference.com/library/how-progressives-take-back-the-internet/) - By fusing together social listening with a CRM of micro-influencers, Main Street One and Natalie Carey with Potential Energy Coalition will walk through how we captured the organic narrative happening around a social issue and deployed hundreds of messengers to deliver trusted messages that turned the tide. Takeaways How P2P / micro-influencer content is the - [Tips and Tricks to Manage Google Ad Grants](https://www.creategoodconference.com/library/tips-and-tricks-to-manage-google-ad-grants/) - Google Ad grants is a free $10K in search advertising a month. But spending all that money and using your grant effectively – while keeping in line with Google’s ever-changing rules – can seem like another full-time job. In this course, learn everything you need to know to efficiently manage your ads and get the - [We Didn't Start the Fire: Strategies for Nonprofits to Avoid Political Firestorms and Keep from Getting Burned](https://www.creategoodconference.com/library/we-didnt-start-the-fire-strategies-for-nonprofits-to-avoid-political-firestorms-and-keep-from-getting-burned/) - The nonprofit sector increasingly finds itself at the center of political debates, further blurring the line between the political and social sectors. There are methods – rooted in strategic framing and crisis preparedness – that nonprofits and foundations can use to play a role in politically-charged issues while protecting their reputations in the long term. - [Mastering Data Visualization: A Case Study from IDELA](https://www.creategoodconference.com/library/mastering-data-visualization-a-case-study-from-idela/) - Effective data visualization helps organizations communicate clearly and empowers audiences and supporters to take action. Yet it can be frustrating and time-consuming to implement data visualization successfully. In this 1-hour session, you’ll learn about a cost-effective, open-source approach to data visualization recently pioneered by IDELA, a product of Save the Children—one that’s highly adaptable, easily - [Directing at a Distance](https://www.creategoodconference.com/library/directing-at-a-distance/) - The pandemic caused most of our teams to scurry to work from home in a hurry. In the past year, many nonprofit communicators have thrived in this new environment engaging co-workers and supporters in novel, exciting ways. On this panel learn from a few of those thrivers and get tips on how to direct at - [How to use creativity so your organization (and your workers) don't become stagnant](https://www.creategoodconference.com/library/how-to-use-creativity-so-your-organization-and-your-workers-dont-become-stagnant/) - This session will be a highly interactive combination of conversation and workshop focusing on how to use creativity as an intervention to motivate your employees and to energize your organization. --- Shawn Taylor Coach and Consultant Shawn is the host of the popular podcast, “Surviving Creativity.” He’s a founding author of www.thenerdsofcolor.org, and a founding organizer - [Keynote: When morals and mission collide, where do we go from here?](https://www.creategoodconference.com/library/keynote-when-morals-and-mission-collide-where-do-we-go-from-here/) - What do you do when your mission-based organization isn’t living up to its mission? How do you hold your organization accountable? --- Tatyerra Spurlock Senior Manager I am a Chicago-bred, NY/NJ transplant. I am a creative with almost ten years of experience as a communications + marketing professional in the social impact space, working for - [Keynote: Creating Compelling Messages for Controversial Times](https://www.creategoodconference.com/library/keynote-creating-compelling-messages-for-controversial-times/) - In a country that's so polarized, how do you make messages that appeal to both sides of the debate? How do you talk about topics like mental health and substance use disorders, without increasing stigma? Using examples from PGP's evidence-based campaigns, Polly Dong, will explain how her team connects with communities and forms compelling messages - [A Checklist for Prosocial Messaging Campaigns](https://www.creategoodconference.com/library/a-checklist-for-prosocial-messaging-campaigns/) - Takeaways: Communicate the benefit to the community Make your ‘asks’ unambiguous, categorical, and concise Generate the expectation that others expect compliance - [Joy and Grief at the End of the World as We Know It](https://www.creategoodconference.com/library/joy-and-grief-at-the-end-of-the-world-as-we-know-it/) - Communications work at its best is collectively breathing life into the world we want to live in. Creating space for grief, healing, and growth is required. But, with our current pace of work and competing responsibilities, is it possible to do that AND implement comprehensive, action-oriented campaigns grounded in the reality of now? Anna will ## Webinars - [Create Good 24 - Project Management for Nonprofit Communicators](https://www.creategoodconference.com/webinars/create-good-24-project-management-for-nonprofit-communicators/) - [Create Good 24 - The Anxious Communicator](https://www.creategoodconference.com/webinars/create-good-24-the-anxious-communicator/) - [Create Good 24 - Exploring the Power and Pain of AI for Nonprofit Communicators](https://www.creategoodconference.com/webinars/create-good-24-exploring-the-power-and-pain-of-ai-for-nonprofit-communicators/) - [Create Good 24 - Storytelling on LinkedIn](https://www.creategoodconference.com/webinars/create-good-24-storytelling-on-linkedin/) - [Q4 2023 - Nonprofit Social Media Reality Check](https://www.creategoodconference.com/webinars/q4-2023-nonprofit-social-media-reality-check/) - [Create Good 23 - Reels, TikTok, and YouTube, Oh My! Become a Master of Social Media Video](https://www.creategoodconference.com/webinars/create-good-23-podcast-tipscreate-good-23-reels-tiktok-and-youtube-oh-my-become-a-master-of-social-media-videocreate-good-23-podcast-tips/) - [Nonprofit Social Media Reality Check](https://www.creategoodconference.com/webinars/nonprofit-social-media-reality-check/) - [Create Good 23 - Podcast Tips](https://www.creategoodconference.com/webinars/create-good-23-podcast-tips/) - [Emails That Get Opened](https://www.creategoodconference.com/webinars/emails-that-get-opened/) - [The Conversational Interview](https://www.creategoodconference.com/webinars/the-conversational-interview/) - [Bring Life to Your Mission](https://www.creategoodconference.com/webinars/bring-life-to-your-mission/) - [Content That Connects](https://www.creategoodconference.com/webinars/content-that-connects/) - [Speaking Queer Here](https://www.creategoodconference.com/webinars/speaking-queer-here/) - [Harnessing Social Media Influencers](https://www.creategoodconference.com/webinars/harnessing-social-media-influencers/) - [Storytelling Workshop](https://www.creategoodconference.com/webinars/storytelling-workshop/) - [What If The Best Thing Happens?](https://www.creategoodconference.com/webinars/what-if-the-best-thing-happens/) - [Three Questions in a Crisis: Caroline McDowell](https://www.creategoodconference.com/webinars/three-questions-in-a-crisis-caroline-mcdowell/) - Marketing & Communications Manager, Caroline McDowell, shares how the North Carolina Center for Nonprofits is supporting organizations amid the coronavirus pandemic. The Three Questions in a Crisis series shares conversations with communications leaders on how their nonprofits are navigating the uncertainties of the COVID-19 crisis. - [A Wordpress Refresher](https://www.creategoodconference.com/webinars/a-wordpress-refresher/) - Get your hands dirty with this WordPress refresher session. Learn some new tricks and refresh on the basics of WordPress content management system (CMS). Though this demo session, you will learn some tips on how to take your website to the next level using free plugins and tools from WordPress. We might even touch Gutenberg - [Organizing Volunteers to Become Brand Superstars](https://www.creategoodconference.com/webinars/organizing-volunteers-to-become-brand-superstars/) - Turn your followers into hype machines! Tamika Felder, founder and chief visionary officer of Cervivor, runs brand ambassador programs around the country to add to her cervical cancer outreach army. You’ll leave this session energized and activated, ready to be a better advocate for your organization and inspire others to join you. Things you’ll learn: - [Team Comms: How To Manage Your Comms In-House](https://www.creategoodconference.com/webinars/team-comms-how-to-manage-your-comms-in-house/) - Not every nonprofit can indulge in the luxury of outside consultants help to implement communications. Nonprofit communicators need to be scrappy and make do with what you have when you have it. Get tips from experienced nonprofit communications pros who are getting the work done without a giant budget. About Elizabeth: Elizabeth Finley oversees communications, - [Vivacious Virtual Events](https://www.creategoodconference.com/webinars/panel-vivacious-virtual-events/) - [Communicating in a Time of Narrative Change](https://www.creategoodconference.com/webinars/communicating-in-a-time-of-narrative-change/) - [Use the Power Of Social Media For GOOD](https://www.creategoodconference.com/webinars/use-the-power-of-social-media-for-good/) - Social media has been the most powerful outlet for nonprofit messaging in the past decade. Being able to speak to supporters directly is a nonprofit communicator's dream. Learn from nonprofit communications expert Sailor Jones, who has activated his communities to power his mission to amazing results. Handout: Presentation (PDF) About Sailor: A native of rural - [Workshop: Getting Your Communications Planning Right](https://www.creategoodconference.com/webinars/workshop-getting-your-communications-planning-right/) - Most nonprofit communications plans have big goals and lots of tactics, but come up short on the specific strategies and measurable objectives -- which are the most critical parts of your plan that should drive everyday communications decision making! Handout: Strategic Planning Card Deck About Kivi: Kivi Leroux Miller is the founder and CEO of - [Workshop: Hashtag and Social Hustling](https://www.creategoodconference.com/webinars/workshop-hashtag-and-social-hustling/) - One of the most powerful ways we can mobilize people around our message or cause is through the use of Instagram hashtag campaigns. When done well, these campaigns can grow our people, donations, credibility, and impact. After leading over twelve hashtag campaigns on social media, Ashley Beaudin of The Imperfect Boss will spill her secrets - [SEO + Content Marketing = Success](https://www.creategoodconference.com/webinars/seo-content-marketing-success/) - SEO and content marketing share the same goal: getting your quality content seen! Learn how these two approaches can work together so more people see the products you and your team work hard to produce. This session will show you that you don't need to speak a computer language to get your content findable on - [Zoom Lunch with Taylor Maxwell from Everytown for Gun Safety](https://www.creategoodconference.com/webinars/zoom-lunch-with-taylor-maxwell/) - Join in as we have an informal chat with Taylor and the rest of the Create Good crew. - [Zoom Lunch with Connor O'Brien from American Eagle Foundation](https://www.creategoodconference.com/webinars/zoom-lunch-with-connor-obrien-from-american-eagle-foundation/) - Join in as we have an informal chat with Connor and the rest of the American Eagle Foundation crew on creating video content and managing your online channels. - [Zoom Lunch with Tamika Felder from Cervivor](https://www.creategoodconference.com/webinars/zoom-lunch-with-tamika-felder-from-cervivor/) - Join in as we have an informal chat with Tamika to answer questions on managing volunteers. - [Cocktails and Convo: On Being Brave](https://www.creategoodconference.com/webinars/cocktails-and-convo-on-being-brave/) - Join Tamika, Maggie, Dawn, and Create Gooders as they talk about getting through this time and bravery. - [Crisis Communications Planning & Survival](https://www.creategoodconference.com/webinars/crisis-communications-planning-survival/) - The news cycle is so short, things can blow up rapidly and it is hard to prepare. Organizations must be able to move and make decisions very quickly by proactively creating a structure that can allow them to do so. It’s hard to identify red flags 8 months from now but you can focus on - [Inclusive Branding](https://www.creategoodconference.com/webinars/inclusive-branding/) - Brand standards should always include your marks, margins, and colors but what if they included more to guide your organization to be more inclusive and diverse? In this session, learn from one organization on how they use their brand standards to unify the graphic look of the organization but also guides it to be inclusive - [Feedback That Doesn't Suck](https://www.creategoodconference.com/webinars/feedback-that-doesnt-suck/) - Getting feedback is a deeply personal experience for many people. It’s hard to create but it’s easy to edit and give feedback. Giving good feedback is just as hard. Aligning visions on a project and building the best product can be an emotional strain. In this session, learn from creative agency owner Dawn Crawford how - [Strategy of Design](https://www.creategoodconference.com/webinars/strategy-of-design/) - Learn from an up and coming designer on how to use a strategic eye to creating an amazing design. From ideation to sketching and final product, Symone Fogg will guide you through her process of how ideas are brought to life. What You'll Learn: Design principalsHow to strategize your designs, how you can apply different - [Crisis Communications](https://www.creategoodconference.com/webinars/crisis-communications/) - In this online convo, we’ll cover the seemingly never-ending crisis cycle Melanie has faced in 2020. Then, we’ll chat about how she has survived it all with a three-year-old at her side. Finally, we’ll inspire you to fight for more visibility and decision making power within your organization. 2020 is the year of nonprofit communications - [Cocktails and Convo: Nonprofit Forecast](https://www.creategoodconference.com/webinars/cocktails-and-convo-nonprofit-forecast/) - Join Kivi, Dawn, Candace, and Create Gooders as they look down the road to see what's in store for nonprofits. - [Three Questions in a Crisis: Matt Pusateri](https://www.creategoodconference.com/webinars/three-questions-in-a-crisis-matt-pusateri/) - Senior Director of Marketing, Matt Pusateri, speaks on how the Museum of Life and Science pivoted their messaging during the coronavirus shutdown. The Three Questions in a Crisis series shares conversations with communications leaders on how their nonprofits are navigating the uncertainties of the COVID-19 crisis. - [Responding to Hate: A conversation about Stop Asian Hate and how to be responsive to your community’s needs](https://www.creategoodconference.com/webinars/responding-to-hate-a-conversation-about-stop-asian-hate-and-how-to-be-responsive-to-your-communitys-needs/) - [How to Streamline Your Comunications Strategy So You Can Increase Your Time, Money and Impact](https://www.creategoodconference.com/webinars/how-to-streamline-your-comunications-strategy-so-you-can-increase-your-time-money-and-impact/) - [Train All Staff to be the Marketing Team](https://www.creategoodconference.com/webinars/train-all-staff-to-be-the-marketing-team/) - [Make Your SEO Work for You](https://www.creategoodconference.com/webinars/make-your-seo-work-for-you/) - [Keynote: Creating Compelling Messages for Controversial Times](https://www.creategoodconference.com/webinars/keynote-creating-compelling-messages-for-controversial-times/) - [Storyteller to Spokesperson: Prepping Members to Represent Your Organization](https://www.creategoodconference.com/webinars/storyteller-to-spokesperson-prepping-members-to-represent-your-organization/) - [5 Ways to Nurture and Strengthen an Engaged Supporter Base in Times of Uncertainty](https://www.creategoodconference.com/webinars/5-ways-to-nurture-and-strengthen-an-engaged-supporter-base-in-times-of-uncertainty/) - [Online Activation](https://www.creategoodconference.com/webinars/online-activation/) - [EDI in the Nonprofit Communications Sector](https://www.creategoodconference.com/webinars/dei-in-the-nonprofit-communications-sector/) - [Chat Bots for Advocacy and Voter Engagement](https://www.creategoodconference.com/webinars/chat-bots-for-advocacy-and-voter-engagement/) - [A #GivingTuesday Case Statement: Our Successful Strategy for Digital Communications, Gift Officers, and Collaboration Magic](https://www.creategoodconference.com/webinars/a-givingtuesday-case-statement-our-successful-strategy-for-digital-communications-gift-officers-and-collaboration-magic/) - [How Progressives Take Back the Internet](https://www.creategoodconference.com/webinars/how-progressives-take-back-the-internet/) - [Tips and Tricks to Manage Google Ad Grants](https://www.creategoodconference.com/webinars/tips-and-tricks-to-manage-google-ad-grants/) - [Mastering Data Visualization: A Case Study from IDELA](https://www.creategoodconference.com/webinars/mastering-data-visualization-a-case-study-from-idela/) - [We Didn't Start the Fire: Strategies for Nonprofits to Avoid Political Firestorms and Keep from Getting Burned](https://www.creategoodconference.com/webinars/we-didnt-start-the-fire-strategies-for-nonprofits-to-avoid-political-firestorms-and-keep-from-getting-burned/) - [Directing at a Distance](https://www.creategoodconference.com/webinars/directing-at-a-distance/) - [How to use creativity so your organization (and your workers) don't become stagnant](https://www.creategoodconference.com/webinars/how-to-use-creativity-so-your-organization-and-your-workers-dont-become-stagnant/) - [Keynote: When morals and mission collide, where do we go from here?](https://www.creategoodconference.com/webinars/keynote-when-morals-and-mission-collide-where-do-we-go-from-here/) - [Keynote: A Checklist for Prosocial Messaging Campaigns](https://www.creategoodconference.com/webinars/keynote-a-checklist-for-prosocial-messaging-campaigns/) - [Keynote: Joy and Grief at the End of the World as We Know It](https://www.creategoodconference.com/webinars/keynote-joy-and-grief-at-the-end-of-the-world-as-we-know-it/) - [Reduce Recycle Reuse Efficient Comms Planning](https://www.creategoodconference.com/webinars/reduce-recycle-reuse-efficient-comms-planning/) ## Podcasts - [Julia Campbell](https://www.creategoodconference.com/podcast/julia-campbell/) - [Melanie Roussell Newman](https://www.creategoodconference.com/podcast/melanie-roussell-newman/) - [Taylor Maxwell](https://www.creategoodconference.com/podcast/taylor-maxwell/) - [Anastasia Khoo](https://www.creategoodconference.com/podcast/anastasia-khoo/) - [Elizabeth Finley](https://www.creategoodconference.com/podcast/elizabeth-finley/) - [Twanna Hines](https://www.creategoodconference.com/podcast/twanna-hines/) - [Rain Bennett](https://www.creategoodconference.com/podcast/rain-bennett/) - [Abram Garcia](https://www.creategoodconference.com/podcast/abram-garcia/) - [Anna Castro](https://www.creategoodconference.com/podcast/anna-castro/) - [Tamika Felder](https://www.creategoodconference.com/podcast/tamika-felder/) - [Rebecca Arno](https://www.creategoodconference.com/podcast/rebecca-arno/) - [Sandy Cyr](https://www.creategoodconference.com/podcast/sandy-cyr/) - [Catherine Freeland](https://www.creategoodconference.com/podcast/catherine-freeland/) - [Lex Amore](https://www.creategoodconference.com/podcast/lex-amore/) - [Charlotte Moser](https://www.creategoodconference.com/podcast/charlotte-moser/) - [Nicky Yates](https://www.creategoodconference.com/podcast/nicky-yates/) - [David Jeffrey Ringer](https://www.creategoodconference.com/podcast/david-jeffrey-ringer/) - [Shanelle Matthews](https://www.creategoodconference.com/podcast/shanelle-matthews/) - [Molly Rivera](https://www.creategoodconference.com/podcast/molly-rivera/) - [Shawn Taylor](https://www.creategoodconference.com/podcast/shawn-taylor/) - [Brian Crawford](https://www.creategoodconference.com/podcast/brian-crawford/) - [Kivi Leroux Miller](https://www.creategoodconference.com/podcast/kivi-leroux-miller/) - [Dawn Crawford](https://www.creategoodconference.com/podcast/dawn-crawford/) ## Speakers - [Rabiah Elisa](https://www.creategoodconference.com/speaker/rabiah-elisa/) - [Maria Bryan](https://www.creategoodconference.com/speaker/maria-bryan/) - [Amanda Robinson](https://www.creategoodconference.com/speaker/amanda-robinson/) - [Sonali Ratnasinghe](https://www.creategoodconference.com/speaker/sonali-ratnasinghe/) - [Broc Baird](https://www.creategoodconference.com/speaker/broc-baird/) - [Kristina Leroux](https://www.creategoodconference.com/speaker/kristina-leroux-2/) - [Kivi Leroux Miller](https://www.creategoodconference.com/speaker/kivi-leroux-miller-26/) - [Livi Bivens](https://www.creategoodconference.com/speaker/livi-bivens/) - [Dawn Crawford](https://www.creategoodconference.com/speaker/dawn-crawford-2/) - [Mark Dessauer](https://www.creategoodconference.com/speaker/mark-dessauer-2/) - [Brian Crawford](https://www.creategoodconference.com/speaker/brian-crawford-2/) - [Kate Runy](https://www.creategoodconference.com/speaker/kate-runy-3/) - [Theresa Rizzuto](https://www.creategoodconference.com/speaker/theresa-rizzuto/) - [Vu Le](https://www.creategoodconference.com/speaker/vu-le/) - [Ilina Das Ewen](https://www.creategoodconference.com/speaker/ilina-das-ewen/) - [Linda Roth](https://www.creategoodconference.com/speaker/linda-roth/) - [Ally Karsyn](https://www.creategoodconference.com/speaker/ally-karsyn/) - [Nancy Cox](https://www.creategoodconference.com/speaker/nancy-cox/) - [Veronica LaFemina](https://www.creategoodconference.com/speaker/veronica-lafemina/) - [Barbara Peña](https://www.creategoodconference.com/speaker/barbara-pena/) - [Ben Graumann](https://www.creategoodconference.com/speaker/ben-graumann/) - [Mark Dessauer](https://www.creategoodconference.com/speaker/mark-dessauer/) - [Twanna Hines](https://www.creategoodconference.com/speaker/twanna-hines/) - [Michele Moore](https://www.creategoodconference.com/speaker/michele-moore/) - [J. Sailor Jones](https://www.creategoodconference.com/speaker/j-sailor-jones/) - [Darren Margolias](https://www.creategoodconference.com/speaker/darren-margolias/) - [Ellie Artone](https://www.creategoodconference.com/speaker/ellie-artone/) - [Melanie Roussell Newman](https://www.creategoodconference.com/speaker/melanie-roussell-newman/) - [Taylor Maxwell](https://www.creategoodconference.com/speaker/taylor-maxwell/) - [Erez Yoeli](https://www.creategoodconference.com/speaker/erez-yoeli/) - [Joe Smyser](https://www.creategoodconference.com/speaker/joe-smyser/) - [Gail Perry](https://www.creategoodconference.com/speaker/gail-perry/) - [Curtis Houghland](https://www.creategoodconference.com/speaker/curtis-houghland/) - [Nat Kendall-Taylor](https://www.creategoodconference.com/speaker/nat-kendall-taylor/) - [David Flores](https://www.creategoodconference.com/speaker/david-flores/) - [Laurie Ruettimann](https://www.creategoodconference.com/speaker/laurie-ruettimann-2/) - [Kivi Leroux Miller](https://www.creategoodconference.com/speaker/kivi-leroux-miller/) - [Maggie Kane](https://www.creategoodconference.com/speaker/maggie-kane/) - [Brittany Cesarini](https://www.creategoodconference.com/speaker/brittany-cesarini/) - [Kari Hartkorn](https://www.creategoodconference.com/speaker/kari-hartkorn/) - [Mica Scalin](https://www.creategoodconference.com/speaker/mica-scalin/) - [Noah Scalin](https://www.creategoodconference.com/speaker/noah-scalin/) - [Shanelle Matthews](https://www.creategoodconference.com/speaker/shanelle-matthews/) - [Shereese Floyd](https://www.creategoodconference.com/speaker/shereese_floyd/) - [Dawn Crawford](https://www.creategoodconference.com/speaker/dawn-crawford/) - [Kara-Kae James](https://www.creategoodconference.com/speaker/kara-kae-james/) - [Deneane Stanley](https://www.creategoodconference.com/speaker/deneane-stanley/) - [CJ Paghasian](https://www.creategoodconference.com/speaker/cj-paghasian/) - [Flávio Galvão](https://www.creategoodconference.com/speaker/flavio-galvao/) - [Kristina Leroux](https://www.creategoodconference.com/speaker/kristina-leroux/) - [Kivi Leroux Miller](https://www.creategoodconference.com/speaker/kivi-leroux-miller-2/) - [Kate Runy](https://www.creategoodconference.com/speaker/kate-runy-2/) - [Alisa Herr](https://www.creategoodconference.com/speaker/alisa_herr/) - [Alicia DiCocco](https://www.creategoodconference.com/speaker/alicia-dicocco/) - [Elizabeth Burns](https://www.creategoodconference.com/speaker/elizabeth-burns/) - [Daniele Berman](https://www.creategoodconference.com/speaker/daniele-berman/) - [Abby Vang](https://www.creategoodconference.com/speaker/abby-vang/) - [Kay Campbell](https://www.creategoodconference.com/speaker/kay-campbell/) - [Tereza Litsa](https://www.creategoodconference.com/speaker/tereza-litsa/) - [Kate Runy](https://www.creategoodconference.com/speaker/kate-runy/) - [Nessa Stoltzfus Barge](https://www.creategoodconference.com/speaker/nessa-stoltzfus-barge/) - [Michelle Fredrickson](https://www.creategoodconference.com/speaker/michelle-fredrickson/) - [Tania Bhattacharyya](https://www.creategoodconference.com/speaker/tania-bhattacharyya/) - [Jami Yazdani](https://www.creategoodconference.com/speaker/jami-yazdani/) - [Navdeep Singh](https://www.creategoodconference.com/speaker/navdeep-singh/) - [Allison Maslow](https://www.creategoodconference.com/speaker/allison-maslow/) - [Josh Myers](https://www.creategoodconference.com/speaker/josh-myers/) - [Mary Linda McBride](https://www.creategoodconference.com/speaker/mary-linda-mcbride/) - [Brian Crawford](https://www.creategoodconference.com/speaker/brian-crawford/) - [Jen Newmeyer](https://www.creategoodconference.com/speaker/jen-newmeyer/) - [Debbie Fuchs](https://www.creategoodconference.com/speaker/debbie-fuchs/) - [Kenia Thompson](https://www.creategoodconference.com/speaker/kenia-thompson/) - [Andrea Weigl](https://www.creategoodconference.com/speaker/andrea-weigl/) - [Shane Lukas](https://www.creategoodconference.com/speaker/shane-lukas/) - [Natalie Gyenes](https://www.creategoodconference.com/speaker/natalie-gyenes/) - [Ashley Beaudin](https://www.creategoodconference.com/speaker/ashley-beaudin/) - [Tamika Felder](https://www.creategoodconference.com/speaker/tamika-felder/) - [Mishel Gomez Cespedes](https://www.creategoodconference.com/speaker/mishel-gomez-cespedes/) - [Candace Cody](https://www.creategoodconference.com/speaker/candace-cody/) - [Mary Parry](https://www.creategoodconference.com/speaker/mary-parry/) - [Jason Arrol](https://www.creategoodconference.com/speaker/jason-arrol/) - [Elizabeth Finley](https://www.creategoodconference.com/speaker/elizabeth-finley/) - [Connor O'Brien](https://www.creategoodconference.com/speaker/connor-obrien/) - [Leandra Ganko](https://www.creategoodconference.com/speaker/leandra-ganko/) - [Mira Weinstein](https://www.creategoodconference.com/speaker/mira-weinstein/) - [Laurie Ehrlich](https://www.creategoodconference.com/speaker/laurie-ehrlich/) - [Heidi Gollub](https://www.creategoodconference.com/speaker/heidi-gollub/) - [Kyle Linton](https://www.creategoodconference.com/speaker/kyle-linton/) - [Andi Ryder](https://www.creategoodconference.com/speaker/andi-ryder/) - [Anna Mullen](https://www.creategoodconference.com/speaker/anna-mullen/) - [Annalee Rigdon](https://www.creategoodconference.com/speaker/annalee-rigdon/) - [Chandler Rock](https://www.creategoodconference.com/speaker/chandler-rock/) - [Emily Patterson](https://www.creategoodconference.com/speaker/emily-patterson-2/) - [Jennifer Bell](https://www.creategoodconference.com/speaker/jennifer-bell/) - [Jennifer Crews](https://www.creategoodconference.com/speaker/jennifer-crews/) - [Julia Toepfer](https://www.creategoodconference.com/speaker/julia-toepfer/) - [Kate Brown](https://www.creategoodconference.com/speaker/kate-brown/) - [Lindsay Humbert](https://www.creategoodconference.com/speaker/lindsay-humbert/) - [Martha Elder](https://www.creategoodconference.com/speaker/martha-elder/) - [Molly Sutherland](https://www.creategoodconference.com/speaker/molly-sutherland/) - [Monica Malmgren](https://www.creategoodconference.com/speaker/monica-malmgren/) - [Nathalie Ray](https://www.creategoodconference.com/speaker/nathalie-ray/) - [Patti DeBow](https://www.creategoodconference.com/speaker/patti-debow/) - [Samra Khawaja](https://www.creategoodconference.com/speaker/samra-khawaja/) - [Sarah Olivieri](https://www.creategoodconference.com/speaker/sarah-olivieri/) - [Shaun Adamec](https://www.creategoodconference.com/speaker/shaun-adamec/) - [Sheri Stilson](https://www.creategoodconference.com/speaker/sheri-stilson/) - [Anna Castro](https://www.creategoodconference.com/speaker/anna-castro/) - [Tatyerra Spurlock](https://www.creategoodconference.com/speaker/tatyerra-spurlock/) - [Frannie Noble](https://www.creategoodconference.com/speaker/frannie-noble/) - [Brittany Iery](https://www.creategoodconference.com/speaker/brittany-iery/) - [Melissa Hovey](https://www.creategoodconference.com/speaker/melissa-hovey/) - [Connie Gentry](https://www.creategoodconference.com/speaker/connie-gentry/) - [Mary Alice Holley](https://www.creategoodconference.com/speaker/mary-alice-holley/) - [Leah Rose Gallegos](https://www.creategoodconference.com/speaker/leah-rose-gallegos/) - [Jeanne Allen](https://www.creategoodconference.com/speaker/jeanne-allen/) - [Kate Lino](https://www.creategoodconference.com/speaker/kate-lino/) - [Peter Walz](https://www.creategoodconference.com/speaker/peter-walz/) - [Symone Fogg](https://www.creategoodconference.com/speaker/symone-fogg/) - [Hope Hancock](https://www.creategoodconference.com/speaker/hope-hancock/) - [Melanie Diehl](https://www.creategoodconference.com/speaker/melanie-diehl/) - [Rachel Renock](https://www.creategoodconference.com/speaker/rachel-renock/) - [Nola Paterni](https://www.creategoodconference.com/speaker/nola-paterni/) - [Chris Tuttle](https://www.creategoodconference.com/speaker/chris-tuttle/) - [Lexi Namer](https://www.creategoodconference.com/speaker/lexi-namer/) - [Heather Yandow](https://www.creategoodconference.com/speaker/heather-yandow/) - [Rain Bennett](https://www.creategoodconference.com/speaker/rain-bennett/) - [Meghan Prichard](https://www.creategoodconference.com/speaker/meghan-prichard/) - [Anusha Alikhan](https://www.creategoodconference.com/speaker/anusha-alikhan/) - [Brooke Battle](https://www.creategoodconference.com/speaker/brooke-battle/) - [Janet Kennedy](https://www.creategoodconference.com/speaker/janet-kennedy/) - [Jasmine Cordew](https://www.creategoodconference.com/speaker/jasmine-cordew/) - [Jessica Mack](https://www.creategoodconference.com/speaker/jessica-mack/) - [Jill Roark](https://www.creategoodconference.com/speaker/jill-roark/) - [John Cape](https://www.creategoodconference.com/speaker/john-cape/) - [Kyle Sutton](https://www.creategoodconference.com/speaker/kyle-sutton/) - [Mailande Moran](https://www.creategoodconference.com/speaker/mailande-moran/) - [Valerie Arendt](https://www.creategoodconference.com/speaker/valerie-arendt/) - [Agatha Szczepaniak](https://www.creategoodconference.com/speaker/agatha-szczepaniak/) - [Amanda MacLaren](https://www.creategoodconference.com/speaker/amanda-maclaren/) - [Antionette Kerr](https://www.creategoodconference.com/speaker/antionette-kerr/) - [Ben Sherman](https://www.creategoodconference.com/speaker/ben-sherman/) - [Carly Jones](https://www.creategoodconference.com/speaker/carly-jones/) - [Emily Patterson](https://www.creategoodconference.com/speaker/emily-patterson/) - [Jessica Averhart](https://www.creategoodconference.com/speaker/jessica-averhart/) - [Justine Hebron](https://www.creategoodconference.com/speaker/justine-hebron/) - [Krista Park Berry](https://www.creategoodconference.com/speaker/krista-park-berry/) - [Laurie Ruettimann](https://www.creategoodconference.com/speaker/laurie-ruettimann/) - [Lenny Terenzi](https://www.creategoodconference.com/speaker/lenny-terenzi/) - [Louis Duke](https://www.creategoodconference.com/speaker/louis-duke/) - [Mary Kay Kennedy](https://www.creategoodconference.com/speaker/mary-kay-kennedy/) - [Ned Barnett](https://www.creategoodconference.com/speaker/ned-barnett/) - [Russ Campbell](https://www.creategoodconference.com/speaker/russ-campbell/) - [Salima Thomas](https://www.creategoodconference.com/speaker/salima-thomas/) - [Sandy Cyr](https://www.creategoodconference.com/speaker/sandy-cyr/) - [Meg Buckingham](https://www.creategoodconference.com/speaker/meg-buckingham/) - [Sandra Ordonez](https://www.creategoodconference.com/speaker/sandra-ordonez/) - [Stephanie Flores](https://www.creategoodconference.com/speaker/stephanie-flores/) - [Stefan Byrd-Krueger](https://www.creategoodconference.com/speaker/stefan-byrd-krueger/) - [Jen Frazier](https://www.creategoodconference.com/speaker/jen-frazier/) - [Ben LeFort](https://www.creategoodconference.com/speaker/ben-lefort/) - [Abram Garcia](https://www.creategoodconference.com/speaker/abram-garcia/) - [Polly Dong](https://www.creategoodconference.com/speaker/polly-dong/) ## Sessions - [Turning Text Messages into Movements: How MoveOn Mobilizes the Masses](https://www.creategoodconference.com/session/turning-text-messages-into-movements-how-moveon-mobilizes-the-masses/) - [Mastering the Mess: How to Simplify Your Nonprofit's Communications Plan](https://www.creategoodconference.com/session/mastering-the-mess-how-to-simplify-your-nonprofits-communications-plan/) - [Come Home to Yourself: Practices for Presence, Connection, and Care](https://www.creategoodconference.com/session/come-home-to-yourself-practices-for-presence-connection-and-care/) - [#VisibilityandVoice: Speaking Truth Beyond the Algorithm](https://www.creategoodconference.com/session/visibilityandvoice-speaking-truth-beyond-the-algorithm/) - [Beyond the Big Announcement: Lead Change that Actually Sticks!](https://www.creategoodconference.com/session/beyond-the-big-announcement-lead-change-that-actually-sticks/) - [Flex your Leadership Muscle](https://www.creategoodconference.com/session/flex-your-leadership-muscle/) - [Who’s Locked Out of Your Website?](https://www.creategoodconference.com/session/whos-locked-out-of-your-website/) - [What Corporate Comms Taught Me About Nonprofit Storytelling](https://www.creategoodconference.com/session/what-corporate-comms-taught-me-about-nonprofit-storytelling/) - [Break Through Without Breaking Trust](https://www.creategoodconference.com/session/break-through-without-breaking-trust/) - [From Panic to Purpose: How to Tell Stories That Stick (Even on a Small Team)](https://www.creategoodconference.com/session/from-panic-to-purpose-how-to-tell-stories-that-stick-even-on-a-small-team/) - [Signal vs. Noise: Getting Policymakers to Actually Listen](https://www.creategoodconference.com/session/signal-vs-noise-getting-policymakers-to-actually-listen/) - [Roll for Opens: Critical Hits and Clickthroughs](https://www.creategoodconference.com/session/roll-for-opens-critical-hits-and-clickthroughs/) - [Beyond the Story: Creating a Trauma-Informed Storytelling Practice for Social Good](https://www.creategoodconference.com/session/beyond-the-story-creating-a-trauma-informed-storytelling-practice-for-social-good/) - [Youth Voice as a Communication Strategy: Why It’s Not a Trend, It’s a Transformation](https://www.creategoodconference.com/session/youth-voice-as-a-communication-strategy-why-its-not-a-trend-its-a-transformation/) - [Go from Comms Order Taker to Strategic Force](https://www.creategoodconference.com/session/go-from-comms-order-taker-to-strategic-force/) - [You Can’t “Do More With Less” Forever](https://www.creategoodconference.com/session/you-cant-do-more-with-less-forever/) - [The Future of Nonprofit Communications: What’s Next and What We Should Leave Behind](https://www.creategoodconference.com/session/the-future-of-nonprofit-communications-whats-next-and-what-we-should-leave-behind/) - [The New Nonprofit Communicator: What Early-Career Professionals Are Teaching the Sector](https://www.creategoodconference.com/session/the-new-nonprofit-communicator-what-early-career-professionals-are-teaching-the-sector/) - [Your Voice Can Create Change](https://www.creategoodconference.com/session/your-voice-can-create-change/) - [Project Management for Nonprofit Communicators](https://www.creategoodconference.com/session/project-management-for-nonprofit-communicators/) - [The Anxious Communicator: Using Checklists & Editing Processes for Success](https://www.creategoodconference.com/session/the-anxious-communicator/) - [Harnessing the Process to Produce Brilliant Design](https://www.creategoodconference.com/session/harnessing-the-process-to-produce-brilliant-design/) - [Connecting Content Creators to Your Cause](https://www.creategoodconference.com/session/influencer-marketing-for-nonprofits/) - [Matching Your Content Strategy with Your Brand Archetype](https://www.creategoodconference.com/session/matching-your-content-strategy-with-your-brand-archetype/) - [Texting is for the Birds: How Audubon Uses SMS to Engage Fans](https://www.creategoodconference.com/session/texting-is-for-the-birds-how-audubon-uses-sms-to-engage-fans/) - [Witness My Life: Challenging the World to See Me (Because I Matter)](https://www.creategoodconference.com/session/witness-my-life-challenging-the-world-to-see-me-because-i-matter/) - [Embrace The #KindBoss In YOU](https://www.creategoodconference.com/session/embrace-the-kindboss-in-you/) - [Planning for Success](https://www.creategoodconference.com/session/planning-for-success/) - [The Home Team: Getting Ambassadors Rooting for Our Cause](https://www.creategoodconference.com/session/the-home-team-getting-ambassadors-rooting-for-our-cause/) - [Storytelling on LinkedIn (Virtual)](https://www.creategoodconference.com/session/storytelling_on_linkedin/) - [From Stand-Up to Stand Out: Creating Effective Ambassador Programs](https://www.creategoodconference.com/session/from-stand-up-to-stand-out-creating-effective-ambassador-programs/) - [5 Quick Ways to Make Your Website More Accessible](https://www.creategoodconference.com/session/5-quick-ways-to-make-your-website-more-accessible/) - [Exploring at the Power and Pain of AI for Nonprofit Communicators (Virtual Speaker)](https://www.creategoodconference.com/session/how-to-integrate-ai-into-your-nonprofit-communications/) - [Kindness Is ALL You Need](https://www.creategoodconference.com/session/kindness-is-all-you-need/) - [Mindfulness Skills to Prevent Burnout and Foster Well-Being](https://www.creategoodconference.com/session/mindfulness-skills-to-prevent-burnout-and-foster-well-being/) - [Make Kindness Go Viral: VIDEO Keynote Presentation](https://www.creategoodconference.com/session/make-kindness-go-viral-video-keynote-presentation/) - [Digital Fundraising and MarComm – A Magical Combination!](https://www.creategoodconference.com/session/digital-fundraising-and-marcomm/) - [Podcast Broadcast: Tips to a Successful Launch](https://www.creategoodconference.com/session/podcast-broadcast-tips-to-a-successful-launch/) - [Is This Thing On? Tools for Comms Evaluation & Reporting](https://www.creategoodconference.com/session/is-this-thing-on-tools-for-comms-evaluation-reporting/) - [Speaking Queer Here](https://www.creategoodconference.com/session/speaking-queer-here/) - [Branding Beyond a Logo](https://www.creategoodconference.com/session/branding-beyond-a-logo/) - [Keynote: Breaking the Silence: Telling Your Story Unlocks Your Potential](https://www.creategoodconference.com/session/keynote-breaking-the-silence-telling-your-story-unlocks-your-potential/) - [Advocacy in Action: Bring Community to Your Biggest Issues](https://www.creategoodconference.com/session/advocacy-in-action-bring-community-to-your-biggest-issues/) - [Juggling National Attention for Your Nonprofit](https://www.creategoodconference.com/session/juggling-national-attention-for-your-nonprofit/) - [Managing Communications Complexity](https://www.creategoodconference.com/session/managing-communications-complexity/) - [Gen Z Panel - Next Generation of Comms](https://www.creategoodconference.com/session/gen-z-panel-next-generation-of-comms/) - [Betting On You](https://www.creategoodconference.com/session/betting-on-you/) - [How to Make Better Media Pitches and Be Realistic about Your Chances](https://www.creategoodconference.com/session/how-to-make-better-media-pitches-and-be-realistic-about-your-chances/) - [Keep It, Try It, or Quit It: Picking the Right Social Media Platforms for Your Nonprofit Moving Forward](https://www.creategoodconference.com/session/keep-it-try-it-or-quit-it-picking-the-right-social-media-platforms-for-your-nonprofit-moving-forward/) - [Reels, TikTok, and YouTube, Oh My! Become a Master of Social Media Video](https://www.creategoodconference.com/session/reels-tiktok-and-youtube-oh-my-become-a-master-of-social-media-video/) - [Project Burnout](https://www.creategoodconference.com/session/project-burnout/) - [A #GivingTuesday Case Statement: Our Successful Strategy for Digital Communications, Gift Officers, and Collaboration Magic](https://www.creategoodconference.com/session/a-givingtuesday-case-statement-our-successful-strategy-for-digital-communications-gift-officers-and-collaboration-magic/) - At the Food Bank, we participate in #GivingTuesday, as well as a couple “self- proclaimed” giving days throughout the year. We’ll walk attendees through our honed strategies on both the digital side and the front-line fundraiser side, that have produced record-setting giving time and time again. From planning & prioritizing, to saying thank you, and - [Chat Bots for Advocacy and Voter Engagement](https://www.creategoodconference.com/session/chat-bots-for-advocacy-and-voter-engagement/) - Learn about the power of chat bots for advocacy and turning out voters! Takeaways: How to use chat bots for advocacyPros and cons of chat bots, including a variety of use casesLessons learned - [How to use creativity so your organization (and your workers) don't become stagnant](https://www.creategoodconference.com/session/how-to-use-creativity-so-your-organization-and-your-workers-dont-become-stagnant/) - This session will be a highly interactive combination of conversation and workshop focusing on how to use creativity as an intervention to motivate your employees and to energize your organization. - [Train All Staff to be the Marketing Team](https://www.creategoodconference.com/session/train-all-staff-to-be-the-marketing-team/) - Case Study: Follow along as the Poe Center for Health Education tackled the challenge of effectively training a staff of 45 to promote the organization: persuading the nay-sayers, getting staff to buy in, creating what to say, and when, where and how to say it. Using a team approach of staff and board members, the - [Make Your SEO Work for You](https://www.creategoodconference.com/session/make-your-seo-work-for-you/) - Organic search results are critically important to nonprofits and are earned through effective Search Engine Optimization. After you’ve generated your website’s current SEO score it can be hard to know where to start. Using the guidelines that we employ when we run SEO audits for our progressive nonprofit clients, we’ll introduce the basic language and - [Workshop: Storyteller to Spokesperson: Prepping Members to Represent Your Organization](https://www.creategoodconference.com/session/workshop-storyteller-to-spokesperson-prepping-members-to-represent-your-organization/) - We tell ourselves that the best spokesperson is the one who tells a story. So why do we limit our spokesperson pool to EDs, presidents and comms directors? This session will help comms staff prepare members, stakeholders, clients, activists and volunteers to serve as spokespeople for your organization. Their stories bring life to tables, charts - [Panel: Online Activation](https://www.creategoodconference.com/session/panel-online-activation/) - The Power of Guest Blogs Presenter: Laurie Ehrlich In a cluttered marketplace, an authentic and powerful voice will be the one to break through. An authentic content channel, like a guest blog, will give you a platform to showcase your expertise and talk about that know-how on multiple digital channels. Takeaways: The benefits of a - [SEO for the Win](https://www.creategoodconference.com/session/seo-for-the-win/) - There is no need to get spooked by keywords, META tags, or a little link love. Learn simple tips to improve your organization’s website SEO and uncover some hidden treasures of Google Analytics. - [Get Curious: Creative Infusions for Your Career and Life](https://www.creategoodconference.com/session/get-curious-creative-infusions-for-your-career-and-life/) - Even the most passionate nonprofit professionals can feel “stuck“ sometimes. Come find out how to harness curiosity for good, break out of a rut, and take a creative risk that could change your organization (and your life) for the better. - [CALM not BUSY: Building Your Nonprofit's Communications Culture](https://www.creategoodconference.com/session/calm-not-busy-building-your-nonprofits-communications-culture/) - We know that being CALM (collaborative, agile, logical and methodical) in nonprofit communications work produces results. You’ll leave with your own game plan to build a more supportive culture of communications at your nonprofit. - [The Power of Moments in Storytelling](https://www.creategoodconference.com/session/the-power-of-moments-in-storytelling/) - In telling stories we want powerful, authentic anecdotes. In this talk we we will learn about thinking in moments when telling a story. - [Workshop: Create Better Together](https://www.creategoodconference.com/session/workshop-create-better-together/) - Learn how to bring the Art of Innovation into your workplace so that you can create better together. This high-energy, hands-on experience gives participants the opportunity to try out The Big 7 practices introduced in the keynote. - [How to Win at Facebook Advertising](https://www.creategoodconference.com/session/how-to-win-at-facebook-advertising/) - Make Facebook work harder for your organization. Whether you’re a total newbie to Facebook ads or you’re an old pro, you’ll walk away with new ideas for ways to use Facebook to further your mission. - [Keynote: Art of Innovation](https://www.creategoodconference.com/session/keynote-art-of-innovation/) - ART OF INNOVATION introduces The Big 7 keys to generating creative energy that anyone can employ. This highly- motivational keynote provides practical tools for getting unstuck anytime, any place. - [Podcasting: More Than Speaking Into a Mic](https://www.creategoodconference.com/session/podcasting-more-than-speaking-into-a-mic/) - Organizations are using this audio method to amplify their mission and messages. Learn the ins and outs of successful podcasting from a self-made podcaster. - [Sold-Out Events that Deliver Long Term Results](https://www.creategoodconference.com/session/sold-out-events-that-deliver-long-term-results/) - Communications pros are often expected to work miracles for nonprofit events and become responsible for creating a sold-out event. Get tips on how to pull off the event they’ll be talking about for years. - [The Power of Voice: Leadership Storytelling](https://www.creategoodconference.com/session/the-power-of-voice-leadership-storytelling/) - Develop your capacity to craft and share your personal narratives as a critical leadership skill. This is a critical skill as it enables the connection between personal experiences and values, and cultivates the ability to mobilize movements. - [Earned Media: Tips, Tricks and a Little Glitter](https://www.creategoodconference.com/session/earned-media-tips-tricks-and-a-little-glitter/) - Landing a news story is more than chance, it’s a lot of hard work. Learn about how to build a better media list, pitch like a pro, and build lasting relationships with the right reporters. - [Communicating Tough Subjects](https://www.creategoodconference.com/session/communicating-tough-subjects/) - Controversy is common in nonprofit communications. Get tips on how to stick to the truth while convincing your audiences to take action on your issue in this lively session. - [Self-Care When the Goin' Gets Tough](https://www.creategoodconference.com/session/self-care-when-the-goin-gets-tough/) - People who work at nonprofits are some of the most passionate people in the world, but sometimes they forget to care for themselves. Learn how to pause, take a deep breath, relax and open your heart when you need it most. - [Branding](https://www.creategoodconference.com/session/branding/) - What makes up the components of a successful brand and how do you get there? This talk will walk through the creation and execution of a beautiful brand. - [Communicating in Times of Change](https://www.creategoodconference.com/session/communicating-in-times-of-change/) - In this era of divisiveness, how is your nonprofit working to change minds, influence important issues and bring people together? Get tips for digital and on-the-ground outreach that you can apply to your work. - [Open Source Tools for Media Analysis](https://www.creategoodconference.com/session/open-source-tools-for-media-analysis/) - How can we identify the messenger, and influence the message? This talk will help strengthen the efforts of both communities and organizations as they try to understand, strengthen or reframe existing media narratives. - [Keynote: Communicating the Resistance](https://www.creategoodconference.com/session/keynote-communicating-the-resistance/) - Join us in this talk with Michele as she discusses how to communicate the Resistance and what other nonprofits can take away from what ACLU has learned over the past year. - [Listening > Smart](https://www.creategoodconference.com/session/listening-smart/) - In an era of experts angling to be the smartest in the room this talk argues that a dose of strategic ignorance is key to understanding problems and how to solve them. - [Building Better Presentations and Workshops](https://www.creategoodconference.com/session/building-better-presentations-and-workshops/) - Whether you are giving a talk to your board, your boss or at a conference, delivering concise, compelling information is critical. In this talk you’ll learn easy ways to improve your presentations and workshops. - [Keynote: The role of artists as agents of change](https://www.creategoodconference.com/session/keynote-the-role-of-artists-as-agents-of-change/) - As conversations of walls, borders, and fences have dominated the national dialogue, what is the role of artists to shift the narrative? This presentation challenges all of us to consider our roles as agents of change. - [Back-end Basics: WordPress Refresher](https://www.creategoodconference.com/session/back-end-basics-wordpress-refresher/) - Get your hands dirty with this WordPress refresher session. Learn some new tricks and refresh on the basics of WordPress. You will learn some tips on how to take your website to the next level using free plugins and tools. - [Keynote: Using overnight success to build a movement](https://www.creategoodconference.com/session/keynote-using-overnight-success-to-build-a-movement/) - Join us in this talk as she shares how a nonprofit organization can weather an overnight success and use their new found funding and national profile. - [Crisis Communications Planning & Survival](https://www.creategoodconference.com/session/crisis-communications-planning-survival/) - The news cycle is so short, things can blow up rapidly and it is hard to prepare. Organizations must be able to move and make decisions very quickly by proactively creating a structure that can allows them to do so. It’s hard to identify red flags 8 months from now but you can focus on - [Finding the SwitchPoints: Events that Spark Connections](https://www.creategoodconference.com/session/finding-the-switchpoints-events-that-spark-connections/) - Partnership and innovation go hand-in-hand. IntraHealth International’s moonshot division, SwitchPoint, is steeped in the belief that unexpected partnerships have great potential to advance health and social good. SwitchPoint brings together hundreds of leaders from all over the globe and from all backgrounds to share their stories and their work. The SwitchPoint organizers have an unwavering - [Feedback That Doesn't Suck](https://www.creategoodconference.com/session/feedback-that-doesnt-suck/) - Getting feedback is a deeply personal experience for many people. It’s hard to create but it’s easy to edit and give feedback. Giving good feedback is just as hard. Aligning visions on a project and building the best product can be an emotional strain.In this session, learn from creative agency owner Dawn Crawford how to - [Media Panel](https://www.creategoodconference.com/session/media-panel/) - Get insights from reporters on what works in pitching, story placement and relationship building. News is a fast cycle so learn from editors and reporters making today's news. - [Email Marketing: The Good The Bad and The Ugly](https://www.creategoodconference.com/session/email-marketing-the-good-the-bad-and-the-ugly/) - Get a handle on how to make your email campaigns get those elusive open and click-rates. Learn from a Constant Contact All-Star Award recipient on how to most effectively plan, write, design and deploy effective email communication campaigns. Beginners love Melanie for her approachability and patience. Advanced users are attracted to her approach to troubleshooting - [Slaying the Content Management Beast](https://www.creategoodconference.com/session/slaying-the-content-management-beast/) - Trying to manage digital content creation, editing and promotion can be daunting. Whether you are blessed with too much content or you're pulling teeth to get good stories from your staff, content development is often a feast and famine cycle. Learn from Meghan Prichard, who develops website content to engage and educate online audiences, drive - [Communications Planning Success](https://www.creategoodconference.com/session/communications-planning-success/) - Communications success lies in the creating a doable and solid plan. Learn how to build a communications plan that helps you achieve your goals. Melissa Hovey from SHARE Charlotte brings for-profit experience to the nonprofit world to bring awareness to nonprofits and raise money for area nonprofits. She's "always launching a plan" and her quick - [Messaging for the Development Staff: What Your Fundraisers Really Want and Need](https://www.creategoodconference.com/session/messaging-for-the-development-staff-what-your-fundraisers-really-want-and-need/) - Wondering what's going on in the heads of your development staffers, and what they would love most from communications? Here's how you can help your organization increase revenue. Donor-Centered Fundraising is the standard now in fundraising - learn how the best fundraisers like to talk to and care for their donors. We'll look at examples - [Online Organizing Bootcamp](https://www.creategoodconference.com/session/online-organizing-bootcamp-2/) - In this 2.5 hour workshop get the tips and tricks you need to activate your followers online. With tips on smart social strategy, organic email/text acquisition and paid advertising get a complete picture to make your followers werk!" - [The 7 Styles of Writing Every Nonprofit Communicator Should Master](https://www.creategoodconference.com/session/the-7-styles-of-writing-every-nonprofit-communicator-should-master/) - Most nonprofit communicators consider themselves to be good writers. But what really sets apart the great writers in the nonprofit world is mastery of seven distinct types of copywriting. Odds are you are great at a few of the seven styles, but you could use some polishing on the others.During this workshop, we’ll review today’s - [Inclusive Branding](https://www.creategoodconference.com/session/inclusive-branding/) - Brand standards should always include your marks, margins and colors but what if they included more to guide your organization to being more inclusive and diverse? In this session, learn from one organization on how they use thier brand standards to unify the graphic look of the organization but also guides it to be inclusive - [Video Storytelling Workshop](https://www.creategoodconference.com/session/video-storytelling-workshop/) - In this 2.5 hour workshop get the tools you need to tell a great story on film. In the first half, filmmaker Rain Bennett will share the secrets to good storytelling and what pieces you need to weave a wonderful video. In the second half, get hands on time to shoot, edit and share a - [Moving Online Action to Offline Activities](https://www.creategoodconference.com/session/moving-online-action-to-offline-activities/) - Ever wonder how to get people to attend a rally, event or even get out the vote? Learn from one of the online action wizards, Jessika Davidson, who has worked with the March for Science DC and Pantsuit Nation to get her tips on how to turn online supporters into IRL actions. - [Strategy of Design](https://www.creategoodconference.com/session/strategy-of-design/) - Learn from an up and coming designer on how to use a strategic eye to creating amazing design. From ideation to sketching and final product, Symone Fogg will guide you through her process of how ideas are brought to life. - [Online Organizing Bootcamp](https://www.creategoodconference.com/session/online-organizing-bootcamp/) - In this 2.5 hour workshop get the tips and tricks you need to activate your followers online. With tips on smart social strategy, organic email/text acquisition and paid advertising get a complete picture to make your followers werk! - [Media Big and Small: How to Activate Them All](https://www.creategoodconference.com/session/media-big-and-small-how-to-activate-them-all/) - Getting media outlets to care about your story is tough. National advocacy group Everytown for Gun Safety has mastered cutting through the noise of public relations. Whether it is grassroots, local media or national outlets, get tips to get your story heard. - [Crowdfunding To Success](https://www.creategoodconference.com/session/crowdfunding-to-success/) - The messages you communicate are central to the success of a crowdfunding campaign and any fundraising campaign, to be honest. Learn from Maggie Kane, owner of A Place at the Table, how she achieved crowdfunding glory through friend-raising and pursued her dreams, opening a social enterprise that gives so much back to the community. - [Advancing Your Advocacy Message](https://www.creategoodconference.com/session/advancing-your-advocacy-message/) - 2020 is an excellent time for your nonprofit to stand up for issues that impact your organization the most. Learn from longtime advocacy communications consultant Mary Parry about how to legally participate in policy and advocacy campaigns to move your cause forward! - [Fearless Comment Management: What To Do When Your Supporters Attack](https://www.creategoodconference.com/session/fearless-comment-management-what-to-do-when-your-supporters-attack/) - Fearing a confrontational, nasty conversation is the number one reason why most people shy away from sharing their support of controversial issues. Call them meanies or trolls, learning how to manage your response to negative information and questions about your mission is a skill everyone should master. With over a decade of hands-on experience, communications - [Cut to the Feeling: Video Editing for Nonprofits](https://www.creategoodconference.com/session/cut-to-the-feeling-video-editing-for-nonprofits/) - Video is a power tool for pushing a nonprofit’s mission forward. Get tips on how to edit a video to create a story from a jumble of clips and tell the story your nonprofit needs. Walk away with practical recommendations for video tools you can use to take your visual storytelling to the next level. - [The Care and Management of Creatives](https://www.creategoodconference.com/session/the-care-and-management-of-creatives/) - The dialog between creative service freelancers and communications can be fraught with frustration. "Why can't she see that I need this logo bigger?" Learn from BC/DC Ideas Creative Director Brian Crawford how to work with graphic designers, web developers, videographers and more to create the projects of your dreams. - [Website Best Practices](https://www.creategoodconference.com/session/website-best-practices/) - Get a primer on that next level of website "to-dos" list. Learn tips to easily understand responsiveness for mobile, basic website security, how to schedule database backups, why building a website succession plan is essential and more. During this session, web developer Leandra Ganko will emphasize WordPress sites but will have principles that can be - [Proven Peer-To-Peer Fundraising Tactics](https://www.creategoodconference.com/session/proven-peer-to-peer-fundraising-tactics/) - Peer-to-Peer fundraising is the secret to making your next digital fundraising initiative successful. Candace Cody, manager of education + success at CauseVox, will highlight proven tactics uncovered from analyzing thousands of peer-to-peer fundraising efforts—including events, giving days, annual funds, and corporate partnerships. - [2-HOUR WORKSHOP - Getting Your Communications Planning Right](https://www.creategoodconference.com/session/2-hour-workshop-getting-your-communications-planning-right/) - Most nonprofit communications plans have big goals and lots of tactics, but come up short on the specific strategies and measurable objectives -- which are the most critical parts of your plan that should drive everyday communications decision making! - [#ForYou: Mastering Social Video Platforms](https://www.creategoodconference.com/session/foryou-mastering-social-video-platforms/) - In the past few years, social media platforms like TikTok, YouTube, Facebook Video/Live, IGTV and Twitch have garnered massive reach. Algorithms are always changing on these platforms, but VIDEO consistently comes out on top. Meet the team at the American Eagle Foundation to learn the strategy behind it all. - [2-HOUR WORKSHOP - Hashtag and Social Hustling](https://www.creategoodconference.com/session/2-hour-workshop-hashtag-and-social-hustling/) - One of the most powerful ways we can mobilize people around our message or cause is through the use of Instagram hashtag campaigns. When done well, these campaigns can grow our people, donations, credibility, and impact. After leading over twelve hashtag campaigns on social media, Ashley Beaudin of The Imperfect Boss will spill her secrets - [Team Comms: How To Manage Your Comms In-House](https://www.creategoodconference.com/session/team-comms-how-to-manage-your-comms-in-house/) - Not every nonprofit can indulge in the luxury of outside consultants help to implement communications. Nonprofit communicators need to be scrappy and make do with what you have when you have it. Get tips from experienced nonprofit communications pros who are getting the work done without a giant budget. - [Organizing Volunteers to Become Brand Superstars](https://www.creategoodconference.com/session/organizing-volunteers-to-become-brand-superstars/) - Turn your followers into hype machines! Tamika Felder, founder and chief visionary officer of Cervivor, runs brand ambassador programs around the country to add to her cervical cancer outreach army. You’ll leave this session energized and activated, ready to be a better advocate for your organization and inspire others to join you. Things you’ll learn: - [Use the Power Of Social Media For GOOD](https://www.creategoodconference.com/session/use-the-power-of-social-media-for-good/) - Social media has been the most powerful outlet for nonprofit messaging in the past decade. Being able to speak to supporters directly is a nonprofit communicator's dream. Learn from nonprofit communications expert Sailor Jones, who has activated his communities to power his mission to amazing results. - [SEO + Content Marketing = Success](https://www.creategoodconference.com/session/seo-content-marketing-success/) - SEO and content marketing share the same goal: getting your quality content seen! Learn how these two approaches can work together so more people see the products you and your team work hard to produce. This session will show you that you don't need to speak a computer language to get your content findable on - [Keynote: Creating Compelling Messages for Controversial Times](https://www.creategoodconference.com/session/keynote-creating-compelling-messages-for-controversial-times/) - In a country that's so polarized, how do you make messages that appeal to both sides of the debate? How do you talk about topics like mental health and substance use disorders, without increasing stigma? Using examples from PGP's evidence-based campaigns, Dr. Joe Smyser, CEO, will explain how his team connects with communities and forms - [Keynote: When morals and mission collide, where do we go from here?](https://www.creategoodconference.com/session/keynote-when-morals-and-mission-collide-where-do-we-go-from-here/) - What do you do when your mission-based organization isn’t living up to its mission? How do you hold your organization accountable? - [Keynote: Joy and Grief at the End of the World as We Know It](https://www.creategoodconference.com/session/keynote-joy-and-grief-at-the-end-of-the-world-as-we-know-it/) - Communications work at its best is collectively breathing life into the world we want to live in. Creating space for grief, healing, and growth is required. But, with our current pace of work and competing responsibilities, is it possible to do that AND implement comprehensive, action-oriented campaigns grounded in the reality of now? Anna will - [Keynote: A Checklist for Prosocial Messaging Campaigns](https://www.creategoodconference.com/session/keynote-a-checklist-for-prosocial-messaging-campaigns/) - When crafting your messaging campaign, make sure to: Takeaways: Communicate the benefit to the communityMake your ‘asks’ unambiguous, categorical, and conciseGenerate the expectation that others expect compliance - [Responding to Hate: A conversation about Stop Asian Hate and how to be responsive to your community’s needs](https://www.creategoodconference.com/session/responding-to-hate-a-conversation-about-stop-asian-hate-and-how-to-be-responsive-to-your-communitys-needs/) - In this discussion hosted by Dawn Crawford of BC/DC Ideas, learn from Abram Garcia, Membership and Marketing Manager at NAPABA (National Asian Pacific American Bar Association), about his organization's response to Asian hate crimes since the start of the coronavirus crisis. NAPABA's Hate Crime Resource Center has been well utilized throughout the community and featured - [How to Streamline Your Communication Strategy So You Can Increase Your Time, Money, and Impact](https://www.creategoodconference.com/session/how-to-streamline-your-communication-strategy-so-you-can-increase-your-time-money-and-impact/) - Between wearing too many hats, being understaffed, and not having a clear strategy, donor communication tends to take the back burner. Nonprofits are left without a consistent source of income and their impact suffers. In this session, I’m going to show you what a leveraged communications strategy looks like and how to write up a - [Panel: Vivacious Virtual Events](https://www.creategoodconference.com/session/panel-vivacious-virtual-events/) - COVID-19 means social distancing, but it didn't mean we had to give up on socializing! Learn from nonprofit communicators on how they successfully pulled off online events during the pandemic. Case Study: Taking Your Event Virtual and Knocking It Out of the Park Presenter: Julia C. Toepfer Like many companies and organizations, the National Immigrant - [5 Ways to Nurture and Strengthen an Engaged Supporter Base in Times of Uncertainty](https://www.creategoodconference.com/session/5-ways-to-nurture-and-strengthen-an-engaged-supporter-base-in-times-of-uncertainty/) - In times of uncertainty and instability, our organizations’ work is more important than ever. We may need to adapt our communications strategies and do things that feel hard or uncomfortable, but we can’t let that stop us. During this session, we’ll discuss five key ways you can strengthen your relationship with your supporters, activate supporters, - [We Didn't Start the Fire: Strategies for Nonprofits to Avoid Political Firestorms and Keep from Getting Burned](https://www.creategoodconference.com/session/we-didnt-start-the-fire-strategies-for-nonprofits-to-avoid-political-firestorms-and-keep-from-getting-burned/) - The nonprofit sector increasingly finds itself at the center of political debates, further blurring the line between the political and social sectors. There are methods – rooted in strategic framing and crisis preparedness – that nonprofits and foundations can use to play a role in politically-charged issues while protecting their reputations in the long term. - [Workshop: Google Grants](https://www.creategoodconference.com/session/workshop-google-grants/) - Google Ad grants is a free $10K in search advertising a month. But spending all that money and using your grant effectively – while keeping in line with Google’s ever-changing rules – can seem like another full-time job. In this course, learn everything you need to know to efficiently manage your ads and get the - [How Progressives Take Back the Internet](https://www.creategoodconference.com/session/how-progressives-take-back-the-internet/) - By fusing together social listening with a CRM of micro-influencers, Main Street One and Natalie Carey with Potential Energy Coalition will walk through how we captured the organic narrative happening around a social issue and deployed hundreds of messengers to deliver trusted messages that turned the tide. Takeaways How P2P / micro-influencer content is the - [Panel: Directing at a Distance](https://www.creategoodconference.com/session/panel-directing-at-a-distance/) - The pandemic caused most of our teams to scurry to work from home in a hurry. In the past year, many nonprofit communicators have thrived in this new environment engaging co-workers and supporters in novel, exciting ways. On this panel learn from a few of those thrivers and get tips on how to direct at - [Mastering Data Visualization: A Case Study from IDELA](https://www.creategoodconference.com/session/mastering-data-visualization-a-case-study-from-idela/) - Effective data visualization helps organizations communicate clearly and empowers audiences and supporters to take action. Yet it can be frustrating and time-consuming to implement data visualization successfully. In this 1-hour session, you’ll learn about a cost-effective, open-source approach to data visualization recently pioneered by IDELA, a product of Save the Children—one that’s highly adaptable, easily ## Testimonials - [Kari Martin Hollinger](https://www.creategoodconference.com/testimonials/kari-martin-hollinger/) - I walked away feeling like I had learned so much, made great connections, and felt more empowered and in solidarity with other nonprofit communicators. - [Justin Hubbard](https://www.creategoodconference.com/testimonials/justin-hubbard/) - Really enjoyed being in a shared, collaborative space with others who share similar passions and roles in their organization. - [Daysi Hurtado](https://www.creategoodconference.com/testimonials/daysi-hurtado/) - It was amazing!! It was such an incredible experience to be surrounded by people who knew exactly what you were going through! - [Joye Hodges](https://www.creategoodconference.com/testimonials/joye-hodges/) - Finally, a conference that is specifically for nonprofit communicators and marketing peeps with truly meaty and relevant content. - [Mark Dessauer](https://www.creategoodconference.com/testimonials/mark-dessauer/) - It was thoughtful, creative and a great atmosphere to connect and be inspired. - [Laurel Shulman](https://www.creategoodconference.com/testimonials/laurel-shulman/) - It was the first time I was surrounded by people who understood my job. I loved it and appreciated connecting with others who face similar challenges in their work. - [Margaret Barnett](https://www.creategoodconference.com/testimonials/margaret-barnett/) - I am fully inspired by so many of the nonprofit communications professionals I met and I look forward to bringing some of their great ideas into practice! - [Laurie Hurley, MPH](https://www.creategoodconference.com/testimonials/laurie-hurley-mph/) - I’ve been to many conferences over the years, and I’m usually the only communications person in the room. Being in a space full of people who “just get it” felt really special. - [Jennifer Clark](https://www.creategoodconference.com/testimonials/jennifer-clark/) - This is by far the most fun, creative, and relevant educational conference I’ve attended over the years. - [Jessica Covil-Manset, Ph.D.](https://www.creategoodconference.com/testimonials/jessica-covil-manset-ph-d/) - This was my third year attending Create Good, and it continues to be my favorite conference. And thanks as always to Dawn A Crawford, Brian Crawford, and BC/DC Ideas for a stellar line-up of keynotes and sessions that really speak to the moment and what good comms are capable of! - [Ally Karsyn](https://www.creategoodconference.com/testimonials/ally-karsyn/) - Grateful to be in community with nonprofit communicators doing this work with so much care. Thank you to Dawn A Crawford and Brian Crawford at BC/DC Ideas for creating such a thoughtful, welcoming conference year after year. - [Mimi Tomei](https://www.creategoodconference.com/testimonials/mimi-tomei/) - It was a great time meeting & learning from so many super cool nonprofit comms people telling such important stories at so many different nonprofits both here in NC & around the country. - [Theresa Rizzuto](https://www.creategoodconference.com/testimonials/theresa-rizzuto/) - I am leaving this experience more motivated, inspired, and energized than ever to go out and create good! - [Broc Baird](https://www.creategoodconference.com/testimonials/broc-baird/) - I had the chance to meet so many thoughtful, mission-driven folks. The kind of conversations that stick with you long after the event ends. That’s what stood out most about Create Good. It wasn’t surface-level. It was practical, honest, and rooted in the real challenges we’re all navigating. - [Nessa Stoltzfus Barge](https://www.creategoodconference.com/testimonials/nessa-stoltzfus-barge/) - It’s a space created specifically for nonprofit communicators. The speakers are spot on, the attendees smart and kind, and the resources invaluable. I loved and benefitted from every minute! - [Maria Bryan](https://www.creategoodconference.com/testimonials/maria-bryan/) - There’s something deeply encouraging about being in a room with nonprofit communicators who are asking harder questions about consent, dignity, agency, and harm, and who are doing the work to tell stories with more care. ## Categories - [Free](https://www.creategoodconference.com/category/free/) - [Three Questions](https://www.creategoodconference.com/category/three-questions/) - [Create Good 2021 Sessions](https://www.creategoodconference.com/category/create-good-2021-sessions/) - [Library](https://www.creategoodconference.com/category/library/) - [Create Good 2022](https://www.creategoodconference.com/category/create-good-2022/) - [Community](https://www.creategoodconference.com/category/community/) ## Tags - [Volunteer Engagement](https://www.creategoodconference.com/tag/volunteer-engagement/) - [Ambassadors](https://www.creategoodconference.com/tag/ambassadors/) - [Communications](https://www.creategoodconference.com/tag/communications/) - [Messaging](https://www.creategoodconference.com/tag/messaging/) - [Workshop](https://www.creategoodconference.com/tag/workshop/) - [Communications Plan](https://www.creategoodconference.com/tag/communications-plan/) - [SEO](https://www.creategoodconference.com/tag/seo/) - [Content Marketing](https://www.creategoodconference.com/tag/content-marketing/) - [Community Chat](https://www.creategoodconference.com/tag/community-chat/) - [Crisis Communications](https://www.creategoodconference.com/tag/crisis-communications/) - [Webinar](https://www.creategoodconference.com/tag/webinar/) - [Branding](https://www.creategoodconference.com/tag/branding/) - [Design](https://www.creategoodconference.com/tag/design/) - [EDI](https://www.creategoodconference.com/tag/edi/) - [Digital](https://www.creategoodconference.com/tag/digital/) - [Events](https://www.creategoodconference.com/tag/events/) - [Conferences](https://www.creategoodconference.com/tag/conferences/) ## Product categories - [Strategy](https://www.creategoodconference.com/product-category/strategy/) - [Messaging](https://www.creategoodconference.com/product-category/messaging/) - [Communications](https://www.creategoodconference.com/product-category/communications/) - [Keynote](https://www.creategoodconference.com/product-category/keynote/) - [Career](https://www.creategoodconference.com/product-category/career/) - [EDI](https://www.creategoodconference.com/product-category/edi/) - [Creativity](https://www.creategoodconference.com/product-category/creativity/) - [Managing](https://www.creategoodconference.com/product-category/managing/) - [Workshop](https://www.creategoodconference.com/product-category/workshop/) - [Design](https://www.creategoodconference.com/product-category/design/) - [Advocacy](https://www.creategoodconference.com/product-category/advocacy/) - [Website](https://www.creategoodconference.com/product-category/website/) - [Digital](https://www.creategoodconference.com/product-category/digital/) - [Fundraising](https://www.creategoodconference.com/product-category/fundraising/) - [Social Media](https://www.creategoodconference.com/product-category/social-media/) - [Volunteer Engagement](https://www.creategoodconference.com/product-category/volunteer-engagement/) - [Communications Plan](https://www.creategoodconference.com/product-category/communications-plan/) - [Events](https://www.creategoodconference.com/product-category/events/) - [Crisis Communications](https://www.creategoodconference.com/product-category/crisis-communications/) - [Branding](https://www.creategoodconference.com/product-category/branding/) - [Video](https://www.creategoodconference.com/product-category/video/) - [Content Marketing](https://www.creategoodconference.com/product-category/content-marketing/) - [SEO](https://www.creategoodconference.com/product-category/seo/) - [Story](https://www.creategoodconference.com/product-category/story/) - [Email](https://www.creategoodconference.com/product-category/email/) - [Public Relations](https://www.creategoodconference.com/product-category/public-relations/) - [Podcast](https://www.creategoodconference.com/product-category/podcast/) - [Create Good 2023](https://www.creategoodconference.com/product-category/create-good-2023/) - [Create Good 24](https://www.creategoodconference.com/product-category/create-good-24/) - [AI](https://www.creategoodconference.com/product-category/ai/) ## Product tags - [Free](https://www.creategoodconference.com/product-tag/free/) ## Topics - [Strategy](https://www.creategoodconference.com/topics/strategy/) - [Messaging](https://www.creategoodconference.com/topics/messaging/) - [Career](https://www.creategoodconference.com/topics/career/) - [EDI](https://www.creategoodconference.com/topics/edi/) - [Communications](https://www.creategoodconference.com/topics/communications/) - [Keynote](https://www.creategoodconference.com/topics/keynote/) - [Managing](https://www.creategoodconference.com/topics/managing/) - [Workshop](https://www.creategoodconference.com/topics/workshop/) - [Creativity](https://www.creategoodconference.com/topics/creativity/) - [Design](https://www.creategoodconference.com/topics/design/) - [Advocacy](https://www.creategoodconference.com/topics/advocacy/) - [Website](https://www.creategoodconference.com/topics/website/) - [Digital](https://www.creategoodconference.com/topics/digital/) - [Social Media](https://www.creategoodconference.com/topics/social-media/) - [Fundraising](https://www.creategoodconference.com/topics/fundraising/) - [Volunteer Engagement](https://www.creategoodconference.com/topics/volunteer-engagement/) - [Communications Plan](https://www.creategoodconference.com/topics/communications-plan/) - [Events](https://www.creategoodconference.com/topics/events/) - [Crisis Communications](https://www.creategoodconference.com/topics/crisis-communications/) - [Branding](https://www.creategoodconference.com/topics/branding/) - [Video](https://www.creategoodconference.com/topics/video/) - [SEO](https://www.creategoodconference.com/topics/seo/) - [Content Marketing](https://www.creategoodconference.com/topics/content-marketing/) - [Story](https://www.creategoodconference.com/topics/story/) - [Public Relations](https://www.creategoodconference.com/topics/public-relations/) - [Podcast](https://www.creategoodconference.com/topics/podcast/) - [Create Good 2023](https://www.creategoodconference.com/topics/create-good-2023/) - [AI](https://www.creategoodconference.com/topics/ai/) ## Event - [Create Good 2022 Webinar Series](https://www.creategoodconference.com/event/create-good-2022-webinar-series/) - [Create Good 2023](https://www.creategoodconference.com/event/create-good-2023/) - [Create Good 2024](https://www.creategoodconference.com/event/create-good-2024/) ## Event Years - [2021](https://www.creategoodconference.com/event_year/2021/) - [2017](https://www.creategoodconference.com/event_year/2017/) - [2018](https://www.creategoodconference.com/event_year/2018/) - [2019](https://www.creategoodconference.com/event_year/2019/) - [2020](https://www.creategoodconference.com/event_year/2020/) - [2023](https://www.creategoodconference.com/event_year/2023/) - [2024](https://www.creategoodconference.com/event_year/2024/) - [2026](https://www.creategoodconference.com/event_year/2026/) ## Topics - [2023](https://www.creategoodconference.com/topic/2023/) - [2024](https://www.creategoodconference.com/topic/2024/) - [2026](https://www.creategoodconference.com/topic/2026/) ## Featured - [Yes](https://www.creategoodconference.com/featured_on_home/yes/) ## Conference Year - [2026](https://www.creategoodconference.com/conference_year/2026/) - [2015](https://www.creategoodconference.com/conference_year/2015/) - [2016](https://www.creategoodconference.com/conference_year/2016/) - [2017](https://www.creategoodconference.com/conference_year/2017/) - [2018](https://www.creategoodconference.com/conference_year/2018/)