#ForYou: Mastering Social Video Platforms

In the past few years, social media platforms like TikTok, YouTube, Facebook Video/Live, IGTV and Twitch have garnered massive reach. Algorithms are always changing on these platforms, but VIDEO consistently comes out on top. Meet the team at the American Eagle Foundation to learn the strategy behind it all.

About Connor:

Before my journey as a content creator and IT professional, I worked full time at an animal hospital while acquiring a BS in Biology. I started volunteering at the American Eagle Foundation and was able to apply my passion for technology and biology. That eventually morphed into content creation and marketing. While I still maintain the IT support role at AEF, content creations and marketing has become a much bigger part of our business. I work with an amazing team to reach millions across YouTube, TikTok, Reddit, Facebook, Twitch, Instagram and Twitter.

Website

Website Best Practices

Speaker: Leandra Ganko

Get a primer on that next level of website “to-dos” list. Learn tips to easily understand responsiveness for mobile, basic website security, how to schedule database backups, why building a website succession plan is essential and more.

Fundraising

Proven Peer-To-Peer Fundraising Tactics

Speaker: Candace Cody

Highlighting proven tactics uncovered from analyzing thousands of peer-to-peer fundraising efforts—including events, giving days, annual funds, and corporate partnerships.

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