Keynote: Joy and Grief at the End of the World as We Know It
Communications work at its best is collectively breathing life into the world we want to live in. Creating space for grief, healing, and growth is required. But, with our current pace of work and competing responsibilities, is it possible to do that AND implement comprehensive, action-oriented campaigns grounded in the reality of now? Anna will […]
Keynote: A Checklist for Prosocial Messaging Campaigns
When crafting your messaging campaign, make sure to: Takeaways: Communicate the benefit to the community Make your ‘asks’ unambiguous, categorical, and concise Generate the expectation that others expect compliance
Responding to Hate: A conversation about Stop Asian Hate and how to be responsive to your community’s needs
In this discussion hosted by Dawn Crawford of BC/DC Ideas, learn from Abram Garcia, Membership and Marketing Manager at NAPABA (National Asian Pacific American Bar Association), about his organization’s response to Asian hate crimes since the start of the coronavirus crisis. NAPABA’s Hate Crime Resource Center has been well utilized throughout the community and featured […]