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I am a Chicago-bred, NY/NJ transplant. I am a creative with almost ten years of experience as a communications + marketing professional in the social impact space, working for small and large social enterprises and non-profit organizations.
Director of Corporate Social Responsibility
Ilina is a writer, marketing consultant, and advocate. Ilina is the Director of Corporate Social Responsibility at Samet Corporation. She served as Chief of Staff to the First Lady of North Carolina for over two years. Before that, she had her own brand strategy consulting business for 15 years and spent the early years of her career at American Express and advertising agencies. She is known as an “accidental activist” who advocates for myriad issues that stem from ACEs, adverse childhood experiences, and uses her voice as a champion for children. Specifically, she works to reduce childhood hunger, eliminate child abuse, support public education, advocate for global vaccines, and fight for access to affordable healthcare. She uses her voice literally and figuratively as a public speaker and writer who talks about advocacy, family engagement, finding and using your voice, and social justice. Ilina has over 25 years of marketing and communications experience and earned an MS in Integrated Marketing Communications from Northwestern University and a BA in History from the University of Virginia. She is a doting mom to two teenage sons and has been married to her biggest champion for 21 years. She abhors sans serif fonts and loves the Oxford comma. When Ilina isn’t working or writing, you can find her reading, cooking, or daydreaming about her next world adventure.
The engine behind BC/DC Ideas, Dawn has dedicated her career to good. Before launching BC/DC Ideas in 2010, she earned her chops in 10+ years of communications leadership roles for public health, healthcare and youth-focused nonprofits. Working for nonprofits is Dawn’s dream job, and she loves that her 50+ hours a week make the world a better place.
These days Dawn brings her considerable experience and expertise to helping elevate the nonprofit sector. Our team’s lead strategist, Dawn is often seen leading our IdeaStorms, penning communications plans, or checking in with clients.
Things that make her happy: Chai tea in the morning or a glass of champagne at quittin’ time, Basecamp, living in the South, her daughter’s giggle and a well-formatted spreadsheet.