Amanda Robinson is the Mobile Campaigns Director at MoveOn, where she leads all mobile outreach — including SMS and other texting methods — to support the organization’s organizing and fundraising goals. She is a seasoned digital strategist with deep expertise in growth marketing. Her background includes leveraging SMS, email, and other channels to drive engagement and retention during her time at Jobcase, the Warren for President Committee, and Stand Up America.
Texting tactics to mobilize the subscriber list
New technology, shifting audiences, and constant pressure to do more with less are forcing communicators to rethink how they get their work done. We’ll wrap with a rapid-fire lightning round where panelists share their boldest predictions, best advice, and one thing nonprofit communicators should try differently tomorrow.
