At heart, Mira is an organizer. She partners with members, volunteers, activists and leaders to create authentic stories that build relationships and move people to action. She believes that messages should sound like a person, not a news release. She puts this philosophy to work with social justice organizations to help craft their social media and traditional media messaging and strategy. Previous work includes the LGBTQ Center of Orange County (CA), the Service Employees International Union and an insurgent candidate for California state assembly.