I am public relations professional with experience creating and implementing marketing and communication strategies for various industries. This experience includes writing for employee engagement and crisis communications.
I value my media relationships and have successfully placed stories with the Associated Press, NPR, the BBC, Nightly News with Lester Holt for Kids, the News with Shepard Smith, and Southern regional magazines Our State, Southern Living and Garden and Gun.
I led the national public relations campaign for the North Carolina Zoo when the series Secrets of the Zoo, North Carolina launched on Nat Geo WILD in 2020.
I love storytelling and creating intriguing content using words, images and videos to reach people’s hearts and minds. As a skilled communications professional, I understand the value of creating a meaningful communications campaign combining modern and traditional methods.
My diversified career background encompasses experience in many industries, including highly regulated industries such as healthcare and government.
You just won the jackpot! National Geographic wants to do a series about YOUR nonprofit. What happens next? How would you work through the onslaught of attention but still maintain the communication needs for your organization?